Product Marketing Manager

5 days ago

Delhi, India Yotta Data Services Private Limited Full time
Job Responsibilities:

- Develop and execute comprehensive product marketing strategies for our cloud computing service, aligned with the company's overall marketing and business objectives.- Conduct market research to identify customer needs, market trends, and competitive landscape, and translate findings into actionable insights for product positioning and differentiation.- Create compelling marketing collateral, including product presentations, datasheets, whitepapers, case studies, and website content, to effectively communicate the value proposition of our cloud computing service.- Collaborate with cross-functional teams, including product management, sales, and engineering, to define product messaging, pricing, and packaging strategies that maximize customer adoption and revenue growth.- Drive go-to-market initiatives, launch new products and features, and lead end-to-end marketing campaigns that generate leads, increase brand awareness, and support sales efforts.- Develop and maintain strong relationships with industry influencers, technology partners, and customers to drive thought leadership and promote our cloud computing service.- Monitor market trends, competitive activities, and customer feedback to identify opportunities for product enhancements, identify gaps in the market, and recommend product roadmap updates.- Analyze marketing metrics, including customer acquisition, conversion rates, and campaign effectiveness, and provide regular reports and recommendations to senior management.- Stay up-to-date with industry trends and emerging technologies in cloud computing to continuously improve our product marketing strategies and stay ahead of the competition.- Follow & commit with Yotta’s Policy statements (eg. QMS/EMS/OHS/ISMS/PIMS/ITSM etc)- Undertake applicable training as communicated from time to time.- Participation in Risk assessment process, contribute in achieving departmental & management system objectives & Assist in maintaining PIMS controls throughout personal data lifecycle.

Good to Have Skill:

- Strong knowledge and understanding of cloud computing concepts, technologies, and market trends.- Demonstrated experience in developing and executing successful product marketing strategies and campaigns.- Excellent written and verbal communication skills, with the ability to effectively communicate complex technical concepts to both technical and non-technical audiences.- Strong analytical and problem-solving skills, with the ability to leverage data to drive decision-making and optimize marketing performance.- Self-motivated and results-driven, with the ability to manage multiple projects and priorities simultaneously in a fast-paced environment.- Collaborative team player with strong interpersonal skills and the ability to build relationships and influence stakeholders at all levels.- Proficiency in marketing automation and analytics tools, as well as Microsoft Office suite.- Familiarity with CRM systems and experience working closely with sales teams is a plus.

Qualification and Experience:

- Bachelor's degree in marketing, business administration, or a related field. MBA preferred.- 3-4 years of experience preferably within the cloud computing industry.

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