Salesforce CDP Developer

1 month ago

pune, India SwiftWIN | A Concord Company Full time

Job description

  • The Salesforce CDP Developer will be responsible for designing, developing, and implementing solutions using Salesforce's Customer Data Platform - Data Cloud (CDP)
  • This role involves leveraging customer data for effective marketing, service, intelligence, and sales activities, collaborating with stakeholders, nd ensuring the organization's data management and personalization requirements are met
  • The Salesforce CDP Developer should have a strong technical background in Salesforce development, data integration, and data modelling, customer profiling, along with a solid understanding of marketing and customer data concepts


Responsibilities:

  • Design and develop Salesforce CDP solutions to manage customer data, including data ingestion, data modelling, segmentation, profiling, and personalization capabilities.
  • Collaborate with business stakeholders to gather requirements and translate them into technical solutions that align with business objectives.
  • Lead the client CDP project and design the project plan.
  • Develop data integration solutions to import and synchronize customer data from various sources into the Salesforce CDP.
  • Design and implement data models, schemas, and configurations to support data management and segmentation within the Salesforce CDP.
  • Develop and maintain custom code, triggers, and automation processes to extend the functionality of the Salesforce CDP.
  • Perform unit testing and support system testing, ensuring the quality and performance of the developed solutions.
  • Collaborate with cross-functional teams, including marketing, sales, and IT, to understand data requirements and provide technical expertise

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