Marketing Manager

3 weeks ago


India IrisPeak Technologies Pvt. Ltd. Full time
Role Summary

We are seeking a dynamic Marketing Manager who will be responsible for overseeing all marketing operations of the company and developing its marketing strategy and vision. The ideal candidate will be a highly motivated marketer with experience in managing and executing marketing campaigns, as well as organizing expos and events internationally. This role requires a blend of strategic thinking and practical execution, aiming to promote and expand our company’s reach while increasing brand loyalty and awareness.

Key Responsibilities
  • Develop and implement a cohesive marketing plan to increase brand awareness and adoption.
  • Handle the entire spectrum of marketing tasks, including digital, email, social media, and content marketing.
  • Plan, organize, and manage all aspects of the company’s participation in expos and events both domestically and internationally.
  • Coordinate with sales and development teams to ensure brand consistency.
  • Lead and manage the marketing team to achieve superior results.
  • Set, monitor, and report on team goals.
  • Analyze consumer behavior and adjust strategies accordingly.
  • Prepare regular reports and presentations on marketing metrics for the CEO.
  • Manage the marketing budget effectively, allocating funds wisely to maximize return on investment.
  • Stay up-to-date with current technologies and trends in digital marketing, design tools, and applications.
Requirements
  • Proven work experience as a Marketing Manager or similar role.
  • Solid knowledge of website analytics tools
  • Experience with marketing automation and CRM tools.
  • Familiarity with creative content writing.
  • Excellent communication and presentation skills.
  • Strong analytical and project management skills.
  • Strategic mindset, with the ability to make difficult decisions.



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