Brand Manager

3 days ago

Delhi, India Panacea Biotec Full time

Job Description: Brand Manager – Consumer Categories (Skin Care, Baby Care, Personal Care)1. Target Achievement- Deliver defined growth, sales, and profit targets for assigned zones/markets.- Drive market share gains for consumer brands across skin care, baby care, and personal care segments.- Identify opportunities for new product launches and ensure successful entry into the market to generate revenue and marketing contribution.- Expand consumer and retailer base through innovative programs and channel expansion.2. Brand Strategy and Planning- Develop and implement comprehensive brand plans aligned with business goals.- Define brand positioning, value proposition, and competitive differentiation within the consumer space.- Analyze consumer insights, retail trends, and competitor activities to shape strategy.- Translate market data into actionable brand initiatives that resonate with end consumers and trade partners.3. Marketing Campaigns and Initiatives- Design and execute integrated marketing campaigns (digital, in-store, influencer, and trade activations) targeting consumers, mothers, and caregivers.- Build strong consumer communication around product benefits, emotional connect, and lifestyle relevance.- Partner with sales and trade marketing teams to ensure effective campaign rollouts in modern trade, e-commerce, and general trade.- Oversee creation of consumer-facing assets (packaging, POS materials, digital creatives, social media content, product education).4. Product Lifecycle Management- Manage end-to-end product lifecycle including launches, rebranding, packaging upgrades, and line extensions.- Monitor brand performance, pricing, promotions, and portfolio optimization to maximize profitability.- Continuously evaluate opportunities for innovation and differentiation in the skin care, baby care, and personal care categories.5. Cross-Functional Collaboration- Work closely with sales, trade marketing, and channel partners to drive retail visibility and consumer pull.- Coordinate with R&D, supply chain, and regulatory teams to ensure timely product development, availability, and compliance.- Partner with digital marketing teams to amplify online presence and consumer engagement.6. Budgeting and ROI- Manage brand marketing budgets efficiently across ATL, BTL, and digital spends.- Track and report ROI on marketing investments; make data-driven decisions to optimize resources.- Ensure continuous improvement through consumer feedback and market performance analysis.Experience- 8–10 years of experience in brand management, marketing, or product management within consumer-oriented industries.- Proven track record of working with FMCG, consumer healthcare, or personal care brands (skin care, baby care, mother care, hygiene, wellness, OTC).- Hands-on experience in product launches, digital campaigns, and consumer promotions.- Exposure to modern trade, general trade, and e-commerce channels.

  • Brand Manager

    11 hours ago

    Delhi, Delhi, India Brand Catapult Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    Brand CatapultWe are a team of marketers who want torevolutionizethe world of marketing and branding through meticulous research,strategic thinking, and intelligent communication. We aspire to elevate brands by seamlessly integrating creativity and data-driven insights, empowering them to make a meaningful impact and inspirepositive changeon a global...

  • Brand Strategist

    1 week ago

    Delhi, Delhi, India Brand Provoke Consultants Full time

    **JOB ROLE**: **Responsibilities**: - Knowledge of common branding jargon like Brand Identity, Brand Discovery, Archetypes, Tone & Voice, Brand Values, Mission, Vision, Value Proposition, etc. - Must be familiar/experienced with modern marketing (SMM, SEO, ASO, etc.) and design trends. - Oversee innovative ideas and category-specific approaches across a...

  • Digital & Brand Lead

    7 days ago

    Delhi, India Jajabor Brand Consultancy Full time

    Role Overview As the Digital Lead, you will spearhead the creation and growth of JBC's digital vertical. This role is an opportunity to lead the non-linear growth of a digital agency within an established brand consultancy. You will define services, drive digital strategy for clients, and mentor a team of marketers, designers, and strategists. This role...

  • Brand Manager

    2 weeks ago

    Delhi, Delhi, India One Up Consulting Full time

    Role Description This is a full-time on-site role for a Brand Manager located in New Delhi. The Brand Manager will be responsible for developing and executing brand strategies, managing brand communications, and ensuring brand consistency across all channels. The role involves market research, analyzing consumer behavior, and collaborating with various...

  • Brand Manager

    2 weeks ago

    Delhi, Delhi, India One Up Consulting Full time

    Role DescriptionThis is a full-time on-site role for a Brand Manager located in New Delhi. The Brand Manager will be responsible for developing and executing brand strategies, managing brand communications, and ensuring brand consistency across all channels. The role involves market research, analyzing consumer behavior, and collaborating with various teams...

  • Brand Manager

    2 weeks ago

    Delhi, Delhi, India Kreative Kshetra Full time ₹ 1,04,000 - ₹ 1,30,878 per year

    Brand Manager – ALAG ENTERTAINMENTAbout ALAG ENTERTAINMENTALAG ENTERTAINMENT Is A New-Age Music And Entertainment Company Redefining Creativity "Beyond The Wav." From Music Production, Artist Management, And Live Experiences To Content Innovation, Sync Licensing, And Brand Partnerships, ALAG Is Building A Culture-Driven Ecosystem Where Art, Community, And...

  • Brand Manager

    7 days ago

    Delhi, India Kreative Kshetra Full time

    Brand Manager – ALAG ENTERTAINMENT About ALAG ENTERTAINMENT ALAG ENTERTAINMENT Is A New-Age Music And Entertainment Company Redefining Creativity "Beyond The Wav." From Music Production, Artist Management, And Live Experiences To Content Innovation, Sync Licensing, And Brand Partnerships, ALAG Is Building A Culture-Driven Ecosystem Where Art, Community,...

  • Brand Manager

    7 days ago

    Delhi, India PeUpSkill Full time

    We're Hiring – Brand Manager (Sales) | Noida PE Upskill is seeking a Brand Manager with a strong sales backgroundto drive brand growth and revenue through innovative strategies. Role:Brand Manager – EdTech Sales Location:Noida (On-site) Experience:3–5 years in Brand Management & Sales Email:Contact: Key Responsibilities Develop brand strategies...

  • Brand manager

    5 days ago

    Delhi, India WinnerBrands Full time

    Title: Brand Manager Location: Delhi (Okhla Phase-3) Experience: 3–5 years Industry: Renewable Energy / Technology Type: Full-time About the Company: A leading global player in the renewable energy sector , with a strong presence across Europe and South Asia. For nearly a decade, we have been at the forefront of the solar technology...

  • Brand Manager

    7 days ago

    Delhi, India Crepdog Crew Full time

    Brand Manager (Athleisure) Industry:Fashion/Retail/Luxury/E-commerce Experience: 2-7 Years Education:Degree in Fashion or related field Job Type:Full-time Brand Manager will manage and grow relationships with key fashion brands, ensuring their needs are met and their expectations are exceeded. This role requires a deep understanding of brand engagement...