Marketing Manager

3 weeks ago


faridabad, India Franchise India Holdings Limited Full time

Job Role

  • Develop, maintain and drive internal SOPs and processes for marketing and planning of Thought leadership B2B conferences and events
  • Manage 360 degree marketing and all other facets of B2B events from concept to execution to delivery.
  • Understand and monitor the marketing budget for each project and create effective campaigns accordingly with proper reporting & monitoring
  • Work closely with the Sales team to propose ideas for clients , presentation decks and other collaterals required
  • Thorough understanding of design to work with the design team to create effective and innovative marketing collaterals. A go getter with the ability to motivate and drive cross functional teams
  • Understanding of on ground event execution including event setup, booth setup and other production required for the event
  • Good Understanding of printing and production
  • Partner with peers to develop campaign assets and execute the campaigns- Digital, Design, Email, Content, Video production, Alliance and others
  • Ability to do industry alliances
  • Ensure the brand message and value proposition is consistent across all channels and marketing efforts (campaigns, digital media, and promotional
  • Research and monitor best practice to continuously improve activity. Should be able to do effective market research , competition mapping
  • Maintain a robust and organized campaign calendar
  • Should have leadership quality
  • Good writing skills and communication skills
  • Thorough branding knowledge and understanding of client requirements
  • Understanding of Timelines and deliveries
  • Idea person.

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