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Performance Marketing

1 month ago

gurugram, India DGB Training & Consulting PVT LTD. Full time

Google & Meta Advt. Expert

Golden Opportunity to Work Directly with Deepak Bajaj and his young & dynamic team in a fast-growing company


If you believe you are an excellent performance marketer who has mastered the art of using Google & Meta advts for achieving business results and want to work with a young and rapidly growing organization that is working to inspire and empower people across the globe, here is your opportunity.


Get best in the industry salary, own personal development, amazing career growth and chance to inspire and empower people across the globe through Deepak Bajaj’s Training, consulting, social media and digital marketing company.


Location – Full-time job at our Gurgaon office


Key Responsibility -

Running Profitable and scalable campaigns on Google, Facebook and Instagram for our different business verticals as well as for some of our client


Job Description:

  • Develop and implement effective paid advertising strategies across Google Ads and Meta Ads platforms.
  • Create, manage, and optimize multiple ad campaigns, ad groups, and ad creatives to maximize brand awareness, lead generation, or sales (depending on campaign goals).
  • Continuously monitor campaign performance metrics (impressions, clicks, conversions, return on ad spend (ROAS)) and make data-driven adjustments to optimize results.
  • Utilize audience targeting tools and segmentation techniques to reach specific demographics, interests, and behaviors.
  • Collaborate with the creative team to develop compelling ad copy, visuals, and video content that resonate with target audiences.
  • A/B test different ad variations to determine the most effective messaging, calls to action, and creative formats.
  • Collaborate with the marketing team to ensure landing pages effectively capture leads or sales at different stages of the sales funnel.
  • Develop and implement strategic re-marketing campaigns to re-engage website visitors who haven't converted at any point in the sales funnel.
  • Generate regular reports that track campaign performance, identify areas for improvement, and demonstrate the return on investment (ROI) of paid advertising efforts.


Qualifications:

  • Minimum of 2-3 years of experience managing paid advertising campaigns on Google Ads and Meta Ads platforms.
  • Strong understanding of campaign optimization techniques, including keyword research, audience targeting, ad copywriting, landing page optimization, and bid strategies.
  • Proven track record of successfully driving measurable results through paid advertising campaigns (increased website traffic, leads, conversions, etc.).
  • Excellent analytical and problem-solving skills with the ability to translate data insights into actionable recommendations.
  • Strong collaboration skills to work effectively with internal teams (marketing, sales, creative)


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