Brand & Digital Marketing Lead
3 weeks ago
About the role:
We are a young, Aussie Generative AI startup headquartered in Sydney, Australia. We are seeking an experienced Brand and Digital Marketing Lead with previous experience in launching technology and digital products. (must-have)
To apply, please fill out this form here:Without filling out the form, your application is not complete.
Key Responsibilities:Lead the launch of new products in the B2B SaaS space, utilising your expertise to ensure successful market penetrationLead campaign setup, targeting, bidding strategies, conversion tracking, data analysis, A/B testing, landing page optimization, marketing automation, and proficiency with advertising platforms like Google Ads, Facebook Ads Manager,
Ads, programmatic advertising, demand-side platforms (DSPs), and customer relationship management (CRM) toolsManage and optimise digital marketing channels, including website, social media, email marketing, and paid advertisingCollaborate with internal teams and external agencies to create compelling content and marketing collateralMonitor, analyse, and report on marketing campaign performance, providing data-driven insights and recommendations
Requirements:Minimum of 10 years of experience in brand and digital marketing.Proven track record of successfully launching new products in the B2B SaaS industry and driving market adoptionSolid understanding of digital and social media marketing strategies and best practicesExperience in the field of AI is a strong plusExcellent project management, communication, and collaboration skillsStrong analytical and problem-solving abilities
Contract Terms:Will involve working with Australia-based partners and customers on their time for few days a week.100% work-from-homeSalary: INR 20 lakhs per annum
"Please apply only if you match the criteria.”
To apply, please fill out this form here:Without filling out the form, your application is not complete.
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