Growth Marketing Specialist

3 weeks ago

Delhi, India CelebrateAlly Full time

Growth Marketing SpecialistLocation: RemoteType: Full-TimeSalary: Rs 30,000–40,000 per month(depending on experience)Company: CelebrateAlly — AI for Meaningful CelebrationsAbout CelebrateAllyCelebrateAlly is an AI-powered platform that helps people create personalized celebrations — from wedding vows and speeches to digital keepsakes, gift finders, and message generators. We’re now expanding into B2B tools, helping small businesses embed AI-powered quizzes and recommenders on their websites to boost engagement and conversions.We’re looking for a Growth Marketing Specialist who can bridge creativity and strategy — someone who understands B2B marketing, can create and schedule engaging Social Medua content, and loves crafting blogs that inspire and convert.What You’ll DoB2B Growth & Marketing- Execute strategies to grow CelebrateAlly Pro (our B2B AI quiz and gift recommender tools).- Create marketing materials, outreach messages, and landing page copy for small businesses (Shopify, Wix, and WordPress users).- Identify and engage potential partners (florists, gift shops, event planners, creators).- Support inbound and outbound lead generation through email and social campaigns.Content Creation & Social Media- Design and schedule Pinterest pins and Instagram visual content that showcase our AI tools and seasonal campaigns.- Create demo videos, carousels, and short-form content to highlight product features and use cases.- Maintain and execute a consistent content calendar across Pinterest, Instagram, and blogs.Blog Creation & SEO- Write high-quality, SEO-optimized blogs that attract both B2B and B2C audiences.- Collaborate on blog topics aligned with seasonal campaigns, business trends, and CelebrateAlly products.- Update and optimize existing blog posts for performance, engagement, and ranking.- Analyze keyword opportunities and create content strategies to grow organic traffic.Analytics & Optimization- Track and report on performance metrics across Pinterest, blog traffic, and lead generation.- Identify growth trends, top-performing content, and opportunities to improve conversion rates.You’re a Great Fit If You- Have 2 plus years of experience in growth, content, or B2B marketing.- Can create visually appealing Pinterest and social content (using Canva or similar tools).- Have experience writing SEO-optimized blog content that drives organic traffic.- Are familiar with analytics tools (Google Analytics, Search Console, or similar).- Are proactive, organized, and comfortable juggling multiple creative and analytical tasks.Bonus Skills- Experience with AI, SaaS, or eCommerce marketing.- Familiarity with Shopify, Wix, or WordPress.- Experience editing short videos or motion graphics for social media.Why Join CelebrateAlly- Join a fast-growing AI startup that helps millions celebrate life’s biggest moments.- Take ownership of growth, creative storytelling, and brand voice.- Flexible schedule, creative freedom, and a chance to shape an early-stage brand’s trajectory.

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