Analyst, Ad Trafficking

2 weeks ago

india The Knot Worldwide Full time

Analyst, Ad Trafficking India Be the First to Apply WHAT WE DO MATTERS: Here at The Knot Worldwide, we believe in doing work that matters. In more than 16 countries around the world, The Knot Worldwide’s leading family of brands—including The Knot, WeddingWire, Bodas, The Bash, The Bump, and more—help people take celebration planning from inspiration to action. When you join our global team, you’ll be a part of a diverse group of individuals passionate about serving and enabling our communities to celebrate the moments that make us. ABOUT THE ROLE AND OUR TEAM: The Global Media Solutions Team holds the responsibility for shaping the company's ad strategy and driving revenue growth. They play a crucial role in developing and implementing advertising initiatives, optimizing ad products, and maximizing revenue opportunities. By leveraging their expertise in ad operations, insights, and technologies, the team aims to deliver successful ad campaigns and reporting, effectively meeting the needs of both internal and external stakeholders while driving the company's overall business growth. The role includes being responsible for campaign setup in Google Ad Manager, including loading creative, trafficking ad tags, and addressing any issues related to campaign execution. Additionally, the position involves providing quality assurance (QA) and troubleshooting support for both ad campaigns and site checks to ensure smooth operations and optimal performance. RESPONSIBILITIES:  This role reports to the Team Lead GSO Ad Traffic Responsible for setting up campaigns in Google Ad Manager, loading creative, trafficking ad tags, and managing any issues that arise pertaining to campaign execution Provide QA and troubleshooting support for ad campaigns Provide QA and troubleshooting support for site checks  SUCCESSFUL CANDIDATES HAVE: You have 1-2 years of experience working in Ad Operations, required experience with Google Ad Manager Knowledge of media and the ad technologies used to support online and/or mobile advertising operations: ad serving, audience management tools, inventory applications, HTML, XML, Javascript, and third-party ad tags You operate with a sense of urgency and high level of customer service Keen problem-solving and troubleshooting abilities Keen ability to be detail oriented and organized. Ability to multitask, and prioritize work  Professional communication, both written and verbal Collaborate cross-functionally with various departments and stakeholders to find solutions, increase productivity, efficiency and team success.  At The Knot Worldwide, we believe you are more than a resume and invite you to go for it, take the leap of faith, and apply for this job if it sparks your passion to join TKWW and make a difference WHAT WE LOVE ABOUT YOU: You Dream Big. You iterate and experiment to drive innovation. You Love Our Users. You keep our global community at the center of everything you do. You Do the Right Thing. You strengthen your team through respect, fairness, and inclusion. You Hustle Every Day. You favor urgency and own your outcomes.  You Win Together. People are at the heart of our success and you play as a team. WHAT YOU LOVE

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