Digital Marketing Manager

1 week ago

Bhopal, India Jusmark Tech Full time
Experience in Marketing, Strong Written and Verbal Communication Skills, Editing, Self-Motivated, Strong Leadership Skills, Team-Oriented, Goal-Oriented, Strong Attention to Detail, SEO, PPC, Google Ad Words, Content Management Systems, Photoshop, In Design, Facebook, Twitter, Microsoft OfficeHowever, certificates in digital marketing and website development/optimization will get priority, Google certification is a helpful add-on.JOB DESCRIPTIONThe objective of digital marketing is to develop strong and innovative strategies to promote the business brand, products, and services. A digital marketing professional is expected to effectively use all marketing tools and techniques like PPC, SEO, SEM, email, social media, and display advertising. A typical digital marketing job description will cover all the above aspects, and more:The Candidate needs to Develops strong and innovative digital marketing strategies, using SEO, PPC, and other techniques to drive traffic to company pages and generate interest in company products and services. Creates engaging written, graphic, and video content while staying up-to-date on latest marketing technologies and social media.Digital Marketing Job Duties Develop and implement SEO and PPC strategiesCreate and manage link building strategies, content marketing strategies, and social media presencesInnovate and present new marketing platforms and strategiesDevelop engaging online content including click bait, forums, videos, graphics, and blogs; monitor and analyze content successForecast marketing campaign growth and ROI for marketing campaignsManage email and social media marketing campaignsContact, interview, and hire third party graphic designers, web designers, and videographers to create unique and engaging contentUse Google Analytics, Google Ad Words, and other relevant sitesDrive traffic to company pagesDevelop and manage projects and team members, including delegating tasks, reviewing team member work, adhering closely to deadlines and to budget, developing and revising ideas, and implementing projectsKeep abreast of new social media sites, web technologies, and digital marketing trends; implement these new technologies in developing campaigns and update current campaigns to include new informationIdentify trends and insightsAllocate marketing investmentsPlan and direct marketing campaignsManage an organization's website and maintain it, keeping best practices in mindOptimize content for the website and social media platformsWork with various content formats such as blogs, videos, audio podcasts, etc.Track the website traffic flowImplement and analyze performance metricsMeasure and assess goals vis-à-vis ROIDevice experiments and conversion testsProvide internal reports on a regular basisExecute new and creative collaborations among technologies and platformsImportant – Candidate should have the knowledge of SMM (Social Media Management) Specially AD Manager.Posting Advertisement as per Facebook policy compliancesLong Term Benefits with Excellent Career Opportunity in a Focused & Stable organization.Training on new technology.Most importantly a friendly work environment with opportunity to learn from a number of highly skilled mentors.Certificate, Letter of recommendation, Flexible work hours.

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