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App Store Optimization

2 months ago

Delhi, India Allied Technologies Full time
Join Our Team as App Store Optimization (ASO) Specialist
Salary: Up to ₹50,000/month
️ Working Days: 5.5 days per week
Experience Required: 2-3 Years
About the Role:
We are seeking a skilled App Store Optimization (ASO) Specialist to join our team remotely. You will be responsible for optimizing mobile apps to increase their visibility and conversion rates in app stores (Google Play & Apple App Store) . This is an exciting opportunity to work with a dynamic team and make a significant impact on app performance.
Technical Requirements:
Strong understanding of App Store Search Ranking Algorithms
Experience with Firebase Crashlytics for performance tracking
Proficiency in Keyword Research and Optimization techniques
Familiarity with App Usage Analytics to derive insights
Knowledge of Technical Analysis and Optimization strategies
Key Responsibilities:
App Store Optimization: Optimize app listings (title, keywords, description, screenshots, and reviews) for both Google Play and Apple App Store to improve discoverability and rankings.
Keyword Research: Conduct thorough keyword research and analysis to identify and implement the best keywords for app visibility.
A/B Testing: Perform A/B testing of different app store assets (icons, screenshots, etc.) to improve conversion rates.
Analytics and Reporting : Track and analyze app store metrics and performance, providing regular reports and actionable insights.
Competitor Analysis: Monitor competitors and identify opportunities for app store growth and visibility.
If you’re passionate about optimizing apps for success and have a knack for data-driven decision-making, we’d love to hear from you