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Business Development Manager
3 months ago
As a Manager – BD you will be responsible for increasing revenue through new clients and generating new opportunities the Region assigned in the loyalty marketing, Sales Promotions, Contest and Sweepstakes.
This is a B2B concept Sales role, hence you will be responsible for achieving targets at an individual level & the objective set by the company.
The Primary role of the Manager – BD Retail will include prospecting, cold calling, regular interactions, making presentation/pitches to India's top brand managers, Marketers, Marketing heads with intent to WIN business.
Our business model revolves around designing & delivering bespoke Sales Promotions, Trade Promotions, Trade Schemes and Loyalty Program campaigns. Therefore, an in depth understanding of Brands, Marketing Strategies, BTL/ ATL promotions, Loyalty Programs, etc. will be of primary importance.
Thinking on your feet is mandatory - however its most important to understand clearly the brands objectives, and marketing goals to create suitable programmes using BigCity's in house rewards & tech-based solutions.
Engage closely with all prospects for large consumer and corporate programs, understanding Loyalty landscape of India and address specific industry client’s needs accordingly.
To build the seeding database from internal and external data sources, Generate and maintain a strong sales funnel.
Required Skills:
2-5 years plus years’ experience in a business environment in a client acquisition role.
Candidates with Promotions/Loyalty/SaaS sales experience OR candidates with sales experience from an agency background will be preferred.
We are looking for candidates with excellent communication and presentation skills and ideally having a strong Concept / Solution Sales background.
Must have been exposed to B2B corporate sales and concept sales with a keen sales and marketing acumen. Specifically dealing with Marketing Heads, Chief Marketing Officers, Trade Marketing teams will be an added advantage.
Ability to develop strong relationships to build either an industry or functional network
Candidates having good contacts with Brand and Marketing Managers and Decision Makers in sectors like Retail, Telecom, Consumer Durables, FMCG, Banking and others will be preferred.
Candidates should have prior experience of working in a team and must be willing to travel across India.
