Digital Marketing Specialist

21 hours ago

Egmore, India Sanvi Engineering And Business Consulting Solutions Full time

We are hiring Digital Marketing Specialist for a leading Chocolate Brand

Job Description
Excellent Communication

Creativity

SEO would be plus

Build, plan and implement the overall digital marketing strategy

Manage the strategy

Manage and train the rest of the team

Stay up to date with the latest technology and best practices

Manage all digital marketing channels

Measure ROI and KPIs

Prepare and manage a digital marketing budget

Oversee all the company's social media accounts

Manage and improve online content, considering SEO and Google Analytics

Build an inbound marketing plan

Forecast sales performance trends

Motivate the digital marketing team to achieve goals

Monitor competition and provide suggestions for improvement

The ideal candidate would have desirably completed a certified Digital Marketing course and have a strong understanding of various digital marketing strategies. This role involves executing digital campaigns, managing social media, optimizing SEO, running paid ads, and analyzing data to drive performance.

create and manage digital marketing campaigns across multiple channels (SEO, SEM, social media, email marketing, etc.).

Conduct keyword research and implement SEO best practices to improve website, app visibility.

Manage and optimize paid advertising campaigns (Google Ads, Facebook Ads, LinkedIn Ads, etc.).

Monitor website traffic, analyze data, and generate performance reports using Google Analytics and other marketing tools.

Assist in content creation for blogs, landing pages, and marketing collateral.

Conduct competitor research and stay updated on the latest digital marketing trends and best practices.

Support the team in marketing automation and CRM management.

Collaborate with designers, developers, and other team members to execute marketing strategies effectively.

Requirements
Bachelor's degree in Marketing, Business, Communications, or a related field.

34 to 6 year of experience in digital marketing (internships also count).

Strong knowledge on SEO, PPC, social media marketing, email marketing, and content marketing.

Strong written and verbal communication skills.

Analytical mindset with the ability to interpret marketing data and trends.

Creativity and problem-solving skills.

Knowledge of graphic design tools (Canva, Adobe Photoshop) is a plus.

Experience with marketing automation tools is an added advantage.

Hands on experience in Running organic social media campaigns, Generating organic traffic on platforms such as Instagram, FB etc.,

Responsibilities
Content Research Creation

Ad Management

Lead Generation

Creative Content Creation, Social Media Posts

Illustrative and graphical designs

Website Management, Search Engine Optimization

Work Location: West Mogappair, Chennai.

Immediate joiners are preferred.

For more details contact us at /

Skills: seo,management,digital,digital marketing,social media,campaigns,research

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