City Head

4 weeks ago


Hyderabad, India Curefit - house of cult Full time

Curefit Healthcare Pvt Ltd is India’s largest fitness company. Founded in 2016 by Mukesh Bansal and Ankit Nagori, Curefit offers a comprehensive range of fitness services and products through its two brands, cult.fit and cult.sport. With a mission to make fitness fun, easy and accessible, cult.fit offers group workouts, online classes, sports facilities, and personalized solutions at fitness centers & partner gyms across the country. By adopting innovative subscription-led revenue models and employing cutting-edge technological interventions to cultivate healthy habits, cult.fit has emerged as the go-to destination for fitness enthusiasts across the country. cult.sport focuses on simplifying health and well-being by offering smart fitness products tailored to the everyday athlete. The cult.sport product range is thoughtfully designed to deliver the ultimate workout experience, featuring high-quality sportswear, versatile at-home workout equipment, bicycles, and nutraceuticals.


Role Details:

  • The role is responsible for end to end ownership of Business and Experience delivery for the House of Curefit brands in a City.
  • The role will ensure strategic goals are met by setting operational policies, creating and maintaining budgets, managing employees, and working with other key stakeholders.
  • Understanding the core market nuances, supply constraints, team setup and dynamics are a key for the role.


This role will be responsible for the overall management and profitability for the city, from aspirations to delivery.

Key KPIs being : Scale, Market-share, Profitability and Customer experience.


Core Skills:

  1. P&L understanding and delivery - Understanding and controlling the revenue and cost elements to deliver topline and bottomline for the portfolio
  2. Data driven decision making - This role will require ability to choose what investments to be made - when and where; backed by data
  3. Process orientation - Building things for scale would need a strong process orientation to ensure seamless delivery
  4. Customer understanding and focus - Understanding the core customer being serviced to tailor global solutions for the city will be key to success
  5. Leadership and people management - Strong connect with frontline staff, ability to motivate and inspire the team to deliver
  6. Retail cluster understanding - Understanding core areas and focus points within the city for building supply footprint



Good to Have :

  • Passion for Fitness and health - Strong inclination and being a proponent for healthy and active living
  • Being hands on - Travel, Comfort to spend considerable time on ground where product is consumed and valued.

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