Marketing Specialist
9 hours ago
Presidio, Where Teamwork and Innovation Shape the Future At Presidio, we’re at the forefront of a global technology revolution, transforming industries through cutting-edge digital solutions and next-generation AI. We empower businesses—and their customers—to achieve more through innovation, automation, and intelligent insights. The Role The Content Creator is a content support role focused on drafting and refining internal collateral such as services product briefs and data sheets, pitch decks, training guides, and seller-facing FAQs for Presidio's portfolio. This individual contributor position, essential to building our product management functionality where products are services, directly supports enablement deliverables owned by Services Product Managers and practice leaders ensuring field teams have compelling, accurate, and effective content to drive customer engagement. The role was created in response to artifacts and seller readiness gaps identified through analytics and GTM content audits, addressing critical needs for consistent, high-quality services product and sales enablement materials. Major Responsibilities: Create engaging and compelling sales collateral including pitch decks, datasheets, battle cards, solution briefs, white papers, case studies and customer-facing presentations relative to Presidio’s Services Offerings and Solutions Develop internal training materials such as seller guides, FAQ documents, and enablement videos for service offerings. Create comprehensive field-ready kits and battlecards, including sales playbooks, solution briefs, and competitive positioning information Collaborate with Services Product Managers to translate technical capabilities into clear value propositions and messaging. Maintain content consistency across all collateral ensuring brand standards and messaging alignment. Support content needs for product launches including sales tools, customer communications, and internal announcements. Update existing content based on product changes, market feedback, and competitive intelligence. Work with subject matter experts to capture technical details and transform them into accessible content. Manage content requests from field teams prioritizing based on business impact and urgency. Contribute to content governance processes including review cycles, approval workflows, and version control. Track content performance metrics and incorporate feedback to improve effectiveness. Support webinar and event content development as needed. Ensure all content is optimized for delivery through Highspot and other enablement platforms. Work with sales and internal teams to ensure alignment in messaging, serving as a liaison between Portfolio Release and Readiness and other departments. Technology/ Area of Specialization: Understanding of BB technology content best practices and buyer journey mapping. Familiarity with services, cloud, security, and IT infrastructure concepts. Knowledge of sales enablement platforms particularly BigTinCan or similar tools. Experience with content creation tools including PowerPoint, Adobe Creative Suite, and video editing software. Understanding of content analytics and performance measurement. Basic knowledge of SEO and digital content optimization principles. Basic Knowledge, Skills and Abilities: Excellent writing skills with ability to adapt tone and style for different audiences and formats. Strong visual design sense for creating engaging presentations and infographics. Ability to translate complex technical concepts into clear, compelling narratives. Project management skills to handle multiple content requests simultaneously. Collaborative mindset to work effectively with technical and sales teams. Attention to detail ensuring accuracy and consistency across all content. Creative thinking to develop innovative content approaches and formats. Self-motivation to work independently while meeting deadlines. Required Skills: - years of experience in BB content creation, preferably in technology or IT services. Bachelor's degree in Marketing, Communications, Journalism, or related field. Portfolio demonstrating strong writing and design capabilities across various content formats. Expertise with Microsoft Office Suite, especially PowerPoint and Word. Use of structured templates, layouts style guides etc. Experience with content management systems and sales enablement platforms. Understanding of BB sales processes and buyer personas. In Depth graphic design skills and familiarity with design tools. Strong organizational skills and ability to manage content calendars. Experience with technical and marketing content writing Infographics / workflow diagrams and iconology experience a plus Competencies Required: Creative Excellence Written Communication Mastery Technical Translation Visual Design Sense Collaboration Skills Detail Orientation Time Management Adaptability Customer Focus Physical Responsibilities: Standard office environment with extensive computer use for content creation. Minimal travel (
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