Head Marketing and Strategy

5 days ago

Mumbai, India Omam Consultants Full time

Role & responsibilities

Head Marketing will be responsible for the organizations growth strategy and revenue targets while serving as the brand champion.

The role focuses on building a customer-centric brand that leverages data insights, strategic partnerships, technological innovation, and market expansion to balance brand integrity with measurable business outcomes.

  • Develop and execute a marketing vision aligned with business strategy.
  • Lead the marketing team to drive brand growth, market share, and align with long-term objectives.
  • Lead both offline and digital marketing initiatives with a strong understanding of integrated campaign planning, while managing multi-brand strategies.
  • Oversee campaigns that meet both short- and long-term goals, including product launches and brand expansion.
  • Manage marketing budgets for maximum impact and ROI.
  • Drive omni-channel demand and execute integrated brand strategies across ATL, BTL, digital marketing, PR, content, and social media; bring expertise in innovation management using the Stage-Gate process, as well as acquisition and retention marketing.
  • Implement revenue-driven marketing strategies that support top-line growth.

Preferred candidate profile

Education

  • Master of Business Administration (MBA) in Marketing or global equivalent degree.

Experience

  • 15-20 years of marketing experience within hospitality/travel/service industry.

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