Unica Campaign Associate

2 weeks ago

Mumbai, India Xerago Full time

We are seeking a highly skilled and motivated Campaign Consultant . The ideal candidate should possess exceptional expertise in SQL, Tableau, and Unica, enabling them to contribute effectively to data analysis, visualization, and campaign management efforts.

Key Responsibilities:-


• Utilize advanced SQL querying techniques to extract, transform, and manipulate large datasets from various sources to meet analytical requirements.


• Develop and maintain interactive Tableau dashboards and reports that provide insights into key performance indicators, trends, and actionable recommendations.


• Collaborate closely with cross-functional teams to understand business needs and translate them into meaningful data visualizations.


• Leverage Unica to design, execute, and monitor targeted marketing campaigns, ensuring timely delivery and optimal performance.


• Generate ad-hoc reports and respond to data-related inquiries in a timely manner.


• Identify opportunities for process improvement and implement best practices to enhance data quality and analytical efficiency.

Qualifications:-


• Bachelor's degree in Computer Science, Information Systems, Statistics, or a related field. Master's degree is a plus.


• Proven experience 4 to 7 years as Analyst or similar role within the telecom industry.


• Expertise in writing complex SQL queries for data extraction, transformation, and analysis.


• Proficiency in Tableau for creating insightful and interactive data visualizations.


• Hands-on experience with Unica for marketing campaign management and automation.


• Strong analytical mindset with the ability to translate business requirements into data-driven solutions.


• Excellent problem-solving skills and attention to detail.


• Effective communication and collaboration skills to work seamlessly with cross-functional teams.


• Ability to manage multiple tasks and prioritize effectively in a dynamic environment.

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