▷ 3 Days Left: Associate Media Manager
4 weeks ago
You’ll be based at: IBC Knowledge Park, Bengaluru
You’ll be aligned with: Online Media Manager
You’ll be joining our: Marketing team
What you’ll do at Ather
- Develop integrated media plans with agency teams primarily on digital channels.- Build and execute plans to lower CAC through Hyperlocal and Performance Marketing.- Ensure timely deployment and target delivery of live campaigns.- Analyze campaign performance to arrive at actionable learnings & maximize business impact.- Collaborate with cross functional teams to scale business contributions of owned media.
Here’s what we’re looking for
- Strong understanding of media planning and marketing fundamentals.- Hands on experience with planning, buying and deployment of full funnel campaigns on biddable media, affiliates & direct publishers.- Deep understanding of digital media measurement and tracking tools & methodologies (Ad servers, Google Analytics, App Analytics).- Functional understanding of SEO/SEM/GMB best practices.
Qualification/Experience
- Bachelor/Master Degree in Marketing/Media.- 2 to 4 years of media planning experience at a network media agency on B2C brands or experience of working with new age brands driving business results.- Experience working on automotive brands & new age brands/growing categories is a plus.
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