Content Strategist

Content Strategy (6 Months) - India Remote BrowserStack is the world's leading software testing platform powering over two million tests every day across 15 global data centers. BrowserStack's products help developers build bug-free software for the 5 billion internet users accessing websites and mobile applications through millions of combinations of digital environments—devices, browsers, operating systems, and versions. We help Tesco, Shell, NVIDIA, Discovery, Wells Fargo, and over 50,000 customers deliver quality software at speed by moving testing to our Cloud. With BrowserStack, Dev and QA teams can move fast while delivering an amazing experience for every customer. BrowserStack was founded by Ritesh Arora and Nakul Aggarwal in 2011 with the vision of becoming the testing infrastructure for the internet. We recently secured $200 million in Series B funding at a $4 billion valuation in June 2021. At BrowserStack we solve real problems—each day is a unique challenge and an opportunity to make a difference. We strive to be open, transparent, and collaborative, so no feat is too big to achieve. BrowserStack is an extension of its people and a place where they can grow both professionally and personally. To that effect, we’re humbled to be recognized by leading organizations around the world: ● BrowserStack is Great Place to Work-Certified™ ● Named “SaaS Startup of the Year” in 2022 by SaaSBOOMi ● Ranked in Forbes Cloud 100 in 2021 - for the second time ● Featured in Top Startups India 2018 Role in a Nutshell We are looking for an Associate Content Strategist with a strong foundation in SEO-driven content marketing. You will help us scale our content engine by building topical authority, analyzing SERPs, and creating high-quality content briefs that drive measurable results. This role requires a mix of content strategy, SEO& GEO know-how, and project management. You’ll work hands-on with freelancers, AI-assisted workflows, and in-house teams to deliver content across multiple formats and ensure our brand is discoverable by developers and decision-makers. What You’ll Do? ● Support the development and execution of the content roadmap to build topical authority across priority themes. ● Conduct SERP analysis to identify content opportunities, format types, and search intent. ● Create detailed content briefs that align with User intent, SEO & GEO goals, audience needs, and brand voice. ● Apply on-page SEO best practices (headings, meta tags, internal linking, schema, etc.) to improve rankings and visibility. ● Work with freelancers and agencies for content production, while also leveraging AI tools to scale content creation. ● Collaborate with SEO and product teams to ensure content meets business and user needs. ● Monitor performance metrics (rankings, organic traffic, engagement) and recommend improvements. What You’ll Bring ● 2-5 years of experience in longform seo content writing(internships/freelance included). ● Understanding of Testing frameworks and industry ● Strong understanding of SEO principles, including topical authority and on-page SEO. ● Ability to conduct SERP research and translate findings into actionable content strategies. ● Excellent writing and editing skills; ability to adapt content for different formats and audiences. ● Experience working with freelancers and familiarity with AI content tools. ● Proficiency with SEO/analytics tools ● Detail-oriented, proactive, and able to manage multiple projects in a fast-paced environment. Why Join Us? ● Contribute to building one of the strongest developer-first content engines in SaaS. ● Gain exposure to advanced SEO strategies, topical authority building, and enterprise-level content scaling. ● Work alongside a team of content, SEO, and product marketing experts. ● Grow your career in one of the fastest-growing SaaS companies in the world.