Growth Marketing Specialist

3 weeks ago

Bengaluru, India AdMax Local Full time
ABOUT US:AdMax Local is a performance creative agency specializing in eCommerce and local search & social marketing. Our mission is to help businesses realize and achieve their potential. We partner with businesses to achieve performance at scale with our brand and data-driven creative seamlessly integrated with a full-funnel media strategy. Our approach defines the creative strategies that resonate at each stage of the consumer decision journey, resulting in profitable growth.

DESCRIPTION:AdMax Local Digital is looking for a Growth Marketing Specialist with expertise in paid social to help clients realize and achieve their potential. This individual should have experience managing or assisting in management of Facebook/ Instagram performance marketing campaigns. We are looking for someone who is analytical, solutions-driven, creative, hungry to learn, and has a passion for growing businesses. The Growth Marketing Specialist will support client growth through a focus on driving sales, using data, analytics & creative to build a consultative solution for our customers. This is an outstanding opportunity to become a social marketing expert and to work with growing start-up ecommerce brands.

RESPONSIBILITIES:●

Develop and maintain learning agendas for clients around key projects for campaign structure, audiences, creative and measurement.●

Pull reporting, analyze data and insights to help guide strategy and implementation of Meta and TikTok solutions.●

Build and launch Paid Social campaigns, ad sets, and ads.●

Methodical A/B testing of ads and other media tactics●

Drive client growth across paid social platforms like FB, IG, TikTok, etc.●

Proactively identify new opportunities for growth or optimization for clients●

Proactively Identify optimization opportunities for improving performance●

Support media and creative strategy, planning, and implementation of campaigns to deliver against KPIs.●

Requires strong project management skills to prioritize day-to-day standard tasks, test activations, and campaign optimization.●

Participate in internal meetings, share, and collaborate with all team members.

MINIMUM QUALIFICATIONS:●

5+ years of marketing experience in social and direct response marketing●

Experience with analyzing datasets and delivering insights.●

Advanced experience as a Facebook user and knowledge of Facebook’s ad products●

Excellent communication and relationship building skills.●

Excellent project management skills●

Excellent analytical skills including advanced Excel mastery.●

Demonstrated experience with digital media platforms, advertising metrics, and industry trends (direct response

marketing, data and technology solutions, ad-tech)

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