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Apply in 3 Minutes: Creative Specialist
3 days ago
Experience – 4 to 6 Years
Notice Period - Immediate to 15 Days
Location – Chennai (WFO)
Job Description:
- Must have worked on HTML & CSS- Able to design & build email templates & landing pages (responsive design & graphic design)- Any Illustrator tools hands on - (Photoshop, Canva etc)- Personalization and Dynamic Content: leverage the capabilities of marketing cloud to create personalized and dynamic content for email campaigns using data from CRM systems to tailor certain content based on customer preferences, role, etc.- A/B Testing and Optimization: suggest ways to optimize email campaigns and templates by finding A/B testing opportunities (subject lines, images, calls-to-action) to improve engagement and conversion rates.- Communicate with Stakeholders: to share where to optimize design, content, and style based on email reporting and performance
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