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Creative Specialist

3 months ago


chennai, India Ciber Global Full time

Creative Specialist

Experience – 4 to 6 Years

Notice Period - Immediate to 15 Days

Location – Chennai (WFO)


Job Description:

  • Must have worked on HTML & CSS
  • Able to design & build email templates & landing pages (responsive design & graphic design)
  • Any Illustrator tools hands on - (Photoshop, Canva etc)
  • Personalization and Dynamic Content: leverage the capabilities of marketing cloud to create personalized and dynamic content for email campaigns using data from CRM systems to tailor certain content based on customer preferences, role, etc.
  • A/B Testing and Optimization: suggest ways to optimize email campaigns and templates by finding A/B testing opportunities (subject lines, images, calls-to-action) to improve engagement and conversion rates.
  • Communicate with Stakeholders: to share where to optimize design, content, and style based on email reporting and performance