Copywriter

1 week ago


gurgaon, India Ozone Group Full time
About Ozone:
Ozone Overseas is a leading provider of architectural hardware and security solutions, offering a wide range of products designed to meet the needs of residential and commercial customers. With over 24 years of experience in the industry, Ozone Overseas has established itself as a trusted name for high-quality and innovative products.
On Ozone, we're on a mission to redefine the way people experience their homes. Our commitment to innovation, tenacity, and inspiration drives us to create a company that embraces bold ideas and dares to push boundaries. We're passionate about fostering a collaborative and supportive work environment where all team members can grow and make a real impact. Join us in shaping the future of home improvement
Ozone Overseas has recently secured substantial growth funding of INR 250 crore from Nuvama Private Equity in 2023. This infusion of capital will play a pivotal role in supporting the company's expansion plans and driving its ongoing growth trajectory.
CTC Range - 3-5 LPA
Designation - Copywriter
Job Locations - Gurugram
Should have minimum 2+ years of relevant experience.
Brief about the role:
We are seeking a dynamic and experienced Content Writer to join our team. The Content Writer will play a crucial role in crafting compelling content across various mediums, including ad creatives, blogs, product listings, and web content. The ideal candidate should have 2-5 years of experience in content creation, with a proven track record of delivering high-quality content that resonates with target audiences and drives engagement.
Roles & Responsibilities:
Content Creation: Develop engaging and persuasive content for various platforms, including ad creatives, blog posts, product listings, and website copy, to effectively communicate our brand message and value proposition.
Ad Creative Development: Collaborate with the marketing team to conceptualize and create compelling ad creatives for digital advertising campaigns across multiple channels, such as social media, display ads, and search engine marketing.
Blog Writing: Research industry-related topics and trends to generate original blog post ideas that educate, entertain, and engage our target audience. Write clear, concise, and SEO-friendly blog posts to drive organic traffic and improve search engine rankings.
Product Listings: Write persuasive and informative product descriptions for our e-commerce platform, highlighting key features, benefits, and unique selling points to drive conversions and sales.
Web Content: Create and update website content, including landing pages, About Us pages, FAQs, and other informational pages, ensuring consistency in messaging, tone, and branding across all touchpoints.
SEO Optimization: Optimize content for search engines by conducting keyword research, incorporating relevant keywords naturally into content, and following SEO best practices to improve organic visibility and drive traffic.
Content Editing and Proofreading: Review and edit content to ensure accuracy, clarity, consistency, and adherence to brand voice and style guidelines. Proofread content for grammar, punctuation, and spelling errors before publication.
Content Strategy: Collaborate with the marketing team to develop content calendars, plan content themes and topics, and execute content strategies aligned with marketing goals and objectives.
Skillset & Qualifications Required:
Bachelor's degree in English, Journalism, Communications, Marketing, or a related field.
2-5 years of proven experience as a Content Writer, Copywriter, or similar role, with a focus on ad creative, blogs, product listings, and web content.
Strong writing, editing, and proofreading skills, with the ability to craft compelling and persuasive content that resonates with target audiences.
Proficiency in SEO and keyword research tools to optimize content for search engines and improve organic visibility.
Creative thinker with the ability to generate innovative content ideas and storytelling concepts.
Strong attention to detail and ability to multitask, prioritize tasks, and meet deadlines in a fast-paced environment.
Technical Competencies:
Content Creation and Writing
Ad Creative Development
SEO Optimization
Content Editing and Proofreading
Product Listings and Descriptions
Behavioral Competencies:
Creative Thinking
Attention to Detail
Time Management and Multitasking
Collaboration and Teamwork
Adaptability and Learning Agility
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