(High Salary) Marketing Operations Associate
4 weeks ago
Employment Type: Full-time
Experience Required: 1-3 years
Position Overview:
We are seeking a motivated and detail-oriented Marketing Operations Associate focused on lead generation to join our dynamic team. The ideal candidate will have 1-3 years of experience in marketing operations management, be proficient in using HubSpot and Excel, and demonstrate the ability to work independently. As a Marketing Operations Associate, you will play a crucial role in driving lead acquisition and nurturing prospects through effective marketing operations strategies.
Key Responsibilities:
- Manage and maintain the company’s marketing operations systems, ensuring data accuracy and consistency to support lead generation efforts.- Optimize marketing workflows and processes to streamline lead capture, tracking, and nurturing.- Conduct data analysis and reporting using Excel to track lead generation performance and provide actionable insights.- Collaborate with marketing and sales teams to design and implement effective lead acquisition campaigns.- Develop and execute email campaigns, lead segmentation, and automation strategies using HubSpot.- Research and identify opportunities to expand lead sources and improve conversion rates.
Qualifications and Skills:
- Bachelor's degree in Marketing, Business, Communications, or a related field.- 1-3 years of experience in marketing operations management or lead generation-focused roles.- Proficiency in HubSpot (or equivalent CRM platforms).- Advanced skills in Microsoft Excel, including data analysis and reporting.- Strong organizational skills and attention to detail.- Self-starter with the ability to work independently and manage multiple tasks effectively.- Analytical mindset with a passion for driving lead generation and pipeline growth.
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