Influencer Marketing Specialist

1 day ago


Gurugram, India DS Alloyd Private Limited Full time

Role Overview

As our Influencer Marketing Specialist, you will be the driving force behind building and managing strong relationships with influencers across categories. You will work independently — leveraging your own connections, database, and insights — to design and execute campaigns that not only create buzz but also deliver measurable results.

Key Responsibilities

  • Develop and execute creative influencer marketing strategies to amplify brand presence.
  • Leverage your personal influencer database and network to build long-term collaborations (without reliance on external agencies).
  • Identify and onboard influencers who align with our brand values and campaign goals.
  • Craft compelling storytelling campaigns across Instagram, YouTube, LinkedIn, and emerging platforms.
  • Stay on top of cultural trends, digital innovations, and new-age storytelling formats.
  • Manage end-to-end influencer campaigns: outreach, negotiation, contracts, briefs, execution, and performance tracking.
  • Monitor campaign performance and optimize strategies for maximum ROI.
  • Collaborate with content, social media, and brand teams to ensure integrated campaign success.

What We're Looking For

  • Strong personal network and verified database of influencers across niches.
  • Proven experience in influencer marketing with measurable campaign success.
  • Excellent storytelling skills with a deep understanding of digital-first narratives.
  • Highly creative, trend-savvy, and updated with the latest tools, formats, and digital culture.
  • Tech-savvy with knowledge of influencer management platforms and analytics tools.
  • Strong negotiation and relationship management skills.
  • Ability to thrive in a fast-paced, campaign-driven environment.

Why Join Us?

  • Opportunity to work directly with brands and influencers without third-party dependency.
  • Creative freedom to experiment with bold and innovative campaign ideas.
  • Collaborative team culture with room to grow and lead.
  • Be at the forefront of digital storytelling and influencer-led marketing.

Location: Tower B, Emaar Digital Greens, Sector 61, Gurugram

Job Type: Full-time

Pay: ₹15, ₹50,000.00 per month

Work Location: In person



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