PR and Media Executive

4 weeks ago


mumbai, India Careerfit.ai Full time

Responsibilities:

  • Develop and implement public relations strategies to enhance the company’s image and reputation.
  • Write and distribute press releases, media kits, and other PR materials.
  • Build and maintain relationships with journalists, media outlets, and influencers.
  • Coordinate and manage media events, press conferences, and interviews.
  • Monitor media coverage and prepare reports on PR activities and results.
  • Handle crisis communication and manage any negative publicity effectively.
  • Collaborate with internal teams to ensure consistent messaging across all channels.
  • Stay updated on industry trends and best practices in PR and media relations.

Requirements:

  • Bachelor’s degree in Public Relations, Communications, Journalism, or a related field.
  • Proven experience in a PR or media relations role, with at least 3 years in the industry.
  • Strong writing, editing, and communication skills.

Skills:

  • Media Relations: Building and maintaining relationships with media professionals.
  • Content Creation: Writing and distributing press releases and PR materials.
  • Event Coordination: Organizing media events and press conferences.
  • Crisis Management: Handling negative publicity and crisis communication.

Preferred:

  • Experience in digital PR and social media engagement.
  • Strong analytical skills to measure and report on PR effectiveness.
  • Excellent interpersonal and networking abilities.
  • Familiarity with PR software and media databases.

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