Branding And Marketing Manager

5 days ago

Bengaluru, India Trident Tech lab Full time

Job Title: Branding and Marketing Manager

Department: Marketing
Reports to: CEO
Location: Bangalore
Job Type: Full-time

Job Summary:

We are seeking a dynamic and strategic Branding and Marketing Manager to lead the development, implementation, and management of our brand and marketing strategies. The ideal candidate will be responsible for building a strong and consistent brand identity across all channels, driving customer engagement, and ensuring alignment with business goals.

Key Responsibilities:

Brand Management:

  • Develop and execute brand strategies that position the company effectively in the market.
  • Maintain brand consistency across all marketing and communication platforms.
  • Manage brand guidelines and ensure compliance internally and externally.
  • Lead brand refresh initiatives and oversee creative direction for branding assets.

Marketing Strategy & Campaigns:

  • Preparing all marketing collaterals by coordinating with relevant stake holders
  • All Event Managements across India
  • Coordination with external agencies like IESA, ISM etc.
  • Responsible for outside India image building
  • Drive Webinar campaigns by co-ordinating with relevant stake holders
  • Design and implement integrated marketing campaigns (online and offline) to support business objectives.
  • Develop marketing plans that include digital marketing, print advertising, PR, events, and social media.
  • Monitor campaign performance and adjust strategies based on analytics and feedback.
  • Identify opportunities for new marketing channels and partnerships.

Market Research & Analysis:

  • Conduct competitor analysis and market research to identify trends and customer preferences.
  • Use data insights to refine positioning, messaging, and marketing strategies.
  • Monitor customer feedback and industry developments to inform brand evolution.

Team Leadership & Collaboration:

  • Lead and mentor a team of marketing professionals and creatives.
  • Work closely with product, sales, and customer service teams to align messaging and marketing efforts.
  • Manage relationships with external agencies, vendors, and media partners.

Qualifications:

  • Bachelor's degree in Marketing, Business Administration, Communications, or a related field. Masters preferred.
  • 5+ years of experience in branding and marketing roles, preferably in a managerial capacity.
  • Proven track record of successful brand management and marketing campaign execution.
  • Strong knowledge of digital marketing tools and platforms.
  • Excellent communication, leadership, and project management skills.
  • Creative mindset with strong analytical and problem-solving abilities.

Preferred Skills:

  • Proficiency in marketing automation platforms.
  • Familiarity with graphic design tools (e.g., Adobe Creative Suite, Canva).
  • Experience in B2B marketing environments.
  • Strong storytelling and content development skills.

KPIs / Success Metrics:

  • Brand awareness and recognition scores.
  • Lead generation and conversion rates.
  • Campaign ROI and engagement metrics.
  • Customer retention and satisfaction indicators.

  • Digital Marketing Intern

    2 weeks ago

    Bengaluru, Karnataka, India Digi X Branding and Marketing Services Full time

    Digital Marketing Intern at Digi X Branding and Marketing Services **Position**: Digital Marketing Intern **Location**: HBR Layout **About Us**: Digi X Branding is Digital Marketing Company in HBR Layout, Bengaluru focusing on Social Media Marketing, Pay Per Click, and Search Engine Optimization, alongside cutting-edge digital marketing and online...

  • Digital Marketing Internship

    2 weeks ago

    HBR Layout, Bengaluru, Karnataka, India Digi X Branding and Marketing Services Full time

    **Job Title**: Digital Marketing Internship **Company**: Digi X Branding and Marketing Services **Location**: HBR Layout, Hennur Cross, Bangalore **Job Type**: Full-time We are looking for talented and driven individuals to join our dynamic team at Digi X Branding and Marketing Services! If you are passionate about digital marketing, this is the perfect...

  • Digital Marketing Internship

    2 weeks ago

    HBR Layout, Bengaluru, Karnataka, India Digi X Branding and Marketing Services Full time

    **Job Title**: Digital Marketing Internship **Company**: Digi X Branding and Marketing Services **Location**: HBR Layout, Hennur Cross, Bangalore **Job Type**: Full-time We are looking for talented and driven individuals to join our dynamic team at Digi X Branding and Marketing Services! If you are passionate about digital marketing, this is the perfect...

  • Branding And Marketing Manager

    1 week ago

    Bengaluru, Karnataka, India Trident Tech lab Full time ₹ 15,00,000 - ₹ 28,00,000 per year

    Job Title: Branding and Marketing ManagerDepartment: MarketingReports to: CEOLocation: BangaloreJob Type: Full-timeJob Summary:We are seeking a dynamic and strategic Branding and Marketing Manager to lead the development, implementation, and management of our brand and marketing strategies. The ideal candidate will be responsible for building a strong and...

  • Brand and Marketing Manager

    2 weeks ago

    Bengaluru, Karnataka, India Agratas Full time

    Organisation Overview Agratas is a wholly owned subsidiary of Tata Sons. We design, develop and manufacture high-quality, high-performance, sustainable batteries applied to multiple use cases in the mobility, energy and electronics sectors, to match our customers' requirements. Position Overview We are seeking a dynamic and results-oriented Brand and...

  • Manager - Brand Marketing

    1 week ago

    Bengaluru, Karnataka, India Fossil Group, Inc. Full time ₹ 15,00,000 - ₹ 28,00,000 per year

    Who We AreFossil Groupis a global fashion retailer specializing in the design, innovation and marketing of fashion lifestyle and accessory products. At the heart of Fossil Group's vision is a commitment to fostering creativity and delivering the best in design through its three core businesses: the Fossil brand; the Skagen brand; and a multi-brand watch...

  • Manager - Brand Marketing

    4 days ago

    Bengaluru, India Fossil Group, Inc. Full time

    Who We AreFossil Groupis a global fashion retailer specializing in the design, innovation and marketing of fashion lifestyle and accessory products. At the heart of Fossil Group's vision is a commitment to fostering creativity and delivering the best in design through its three core businesses: the Fossil brand; the Skagen brand; and a multi-brand watch...

  • Manager- Brand Marketing

    14 hours ago

    Bengaluru, India Navi Full time

    Manager – Brand MarketingLocation : BangaloreAbout the TeamThe Marketing and Growth team at Navi drives user acquisition and retention by building a strong brand presence and executing data-driven campaigns. They work cross-functionally with business, product, and analytics teams to expand the customer base and increase revenue. The team drives growth...

  • Manager- brand marketing

    4 days ago

    Bengaluru, India Navi Full time

    Manager – Brand MarketingLocation: BangaloreAbout the TeamThe Marketing and Growth team at Navi drives user acquisition and retention by building a strong brand presence and executing data-driven campaigns. They work cross-functionally with business, product, and analytics teams to expand the customer base and increase revenue. The team drives growth...

  • Manager- Brand Marketing

    1 week ago

    Bengaluru, India Navi Full time

    Manager – Brand MarketingLocation : BangaloreAbout the TeamThe Marketing and Growth team at Navi drives user acquisition and retention by building a strong brand presence and executing data-driven campaigns. They work cross-functionally with business, product, and analytics teams to expand the customer base and increase revenue. The team drives growth...