Field Marketing

3 months ago

alwar, India Infosys Finacle Full time

Field Marketing Member – South Asia, Infosys Finacle


About Infosys Finacle


Finacle is an industry leader in digital banking solutions. We are a unit of EdgeVerve Systems, a product subsidiary of Infosys. We partner with emerging and established financial institutions to help inspire better banking. Our cloud-native solution suite and SaaS services help banks engage, innovate, operate, and transform better to scale digital transformation with confidence. Finacle solutions address the core banking, lending, digital engagement, payments, cash management, wealth management, treasury, analytics, AI, and blockchain requirements of financial institutions. Banks in over 100 countries rely on Finacle to help more than a billion people save, pay, borrow, and invest better.


To know more, visit

Role scope


Designation: Member or Senior Member Field Marketing – South Asia, Infosys Finacle

Base location: Bengaluru, India (Mandatory)

Full time employee

Required work experience: 4 to 8 years

Reporting to: Field Marketing Lead – APAC & MEA

As a key member of the Finacle Marketing team, you will be responsible to own the planning and end-to-end execution of go to market initiatives for South Asia. The primary objectives are to generate leads, strengthen client relationships, drive targeted engagement with prospects and strengthen Finacle’s brand visibility in the South Asia region. India is the home market for Finacle with a 70% market share and also a primary focus market catering to different segments like the public and private sector banks, NBFCs, Small Finance Banks and co-operative banking community. You would be responsible to plan round-the-year engagement with each segment, as well as ABM activities for key clients. Key activities would include custom events and roundtable, driving digital campaigns for select segments, designing curated regional collaterals like flyers and brochures, drafting press releases, and managing client visits, among others. Your work would involve collaboration with an ecosystem of internal and external stakeholders, including - sales, product, pre-sales and alliances.


Key Responsibilities

  • Own and drive a multi-channel marketing plan to support demand generation, ABM, brand visibility and deal pursuit success in the assigned market region for the Infosys Finacle suite of solutions. This includes –
  • Understanding market demand and opportunities for the Finacle business and develop an impactful marketing plan for driving cross-sells with existing customers, and generating leads for new customer acquisitions.
  • Create opportunities for thought leadership and drive media engagement opportunities in partnership with the Infosys PR team. Drive joint press releases with customers for wins and go-lives.
  • Create/curate region-specific content assets aligned to the regional marketing needs
  • Understand typical customer profile and target market, and build market and competition intelligence to support the regional marketing objectives and plan.
  • Support customer advocacy initiatives, including identifying opportunities for building case studies from customers in the market.
  • Monitor, measure and publish outcomes of your marketing programs periodically.
  • Support central marketing activities, events and programmes to ensure a good representation from South Asia.
  • Manage the lead qualification and handover process to sales


Knowledge / Skills / Qualifications


  • Proven experience in end-to-end planning and management of small and large corporate events, conferences, roundtables and industry event participation.
  • Experience in B2B marketing for demand generation and brand awareness (especially lead generation and nurturing, marketing campaign execution and measurement).
  • Practical knowledge and experience across contemporary digital marketing channels, marketing automation tools, data analytics and reporting
  • High impact English communication skills and presentation skills, with proven content curation capabilities. Ability to narrate interesting and relevant stories that stand out from the clutter while retaining the core solution value proposition
  • Ability to build collaborative partnerships and work in a matrixed and high demand environment
  • Self motivated, result orientated, well-organized, excellent time-management and attention to detail, with the willingness to multi-task and manage multiple projects simultaneously
  • Experience working for a B2B software company, especially in financial services (banking / fintech) is preferred
  • Conversational proficiency in Hindi is an advantage.

  • Field Marketing

    3 months ago

    Alwar, India Infosys Finacle Full time

    Field Marketing Member – South Asia, Infosys FinacleAbout Infosys FinacleFinacle is an industry leader in digital banking solutions. We are a unit of EdgeVerve Systems, a product subsidiary of Infosys. We partner with emerging and established financial institutions to help inspire better banking. Our cloud-native solution suite and SaaS services help banks...

  • Marketing Executive

    6 months ago

    Alwar, India Rajesh Motors (Raj.) Pvt. Ltd Full time

    **Role & Responsibilities**: - Visit in market and plan events and activities for product marketing. - Approach to potential customers having requirement for JCB Machines in their working. - Coordinate with team on events and marketing activities planned for specific areas. - Should be able to work with mínimal supervision. **Qualifications**: - Min....

  • Marketing Executive

    2 weeks ago

    Alwar, India Network Intelligence Full time

    The ideal candidate will oversee the online marketing strategy for the organization by planning and executing digital marketing campaigns. This candidate will launch advertisements and create content to increase brand awareness. This candidate will have previous marketing experience and be able to monitor the company's social media...

  • Content Marketing Strategist

    1 week ago

    Alwar, Rajasthan, India Social Beat Full time

    About the RoleWe are seeking a highly skilled Content Marketing Specialist to join our dynamic team at Social Beat, India's fastest-growing independent digital marketing solutions company.As a Content Marketing Specialist, you will play a critical role in developing and implementing content marketing strategies that drive business results for our clients...

  • Sales Marketing Executive

    4 weeks ago

    Alwar, India Alcone Tex Engineering Pvt Ltd Full time

    Company Description Welcome to Alcone Tex Engineering Pvt Ltd - India's Premier Textile Machine Manufacturer. At Alcone Tex Engineering Pvt Ltd, we are a leading provider of textile machines in India, specializing in yarn preparation and twisting solutions. Our machinery is designed to enhance efficiency, quality, and innovation for textile manufacturers....

  • Sales & Marketing Executive

    11 hours ago

    Alwar, India jahar enterprises Full time

    Sales and marketing are closely related fields that focus on promoting and selling products or services to customers. Here,s an overview of what working in sales and marketing entails.. Sales focus on directly interacting with potential customers close deals ans generate revenue.Key aspects include: **Job Types**: Full-time, Permanent Pay: ₹15,000.00 -...

  • Marketing Manager

    4 weeks ago

    alwar, India Bahwan CyberTek Full time

    Location: Chennai/BengaluruExperience Required: 8+ years in marketing, with significant experience in IT servicesAbout the Role:We are seeking an experienced Marketing Manager with a strong background in IT services to join our dynamic marketing team & with exposure to the US region. The ideal candidate will be responsible for strategizing, planning, and...

  • Mantras2Success.com | Social Media Marketing Specialist

    1 week ago

    Alwar, India Mantras2Success.com Full time

    Designation: Social Media Marketing SpecialistIndustry: HR ConsultantSalary: Upto 3LPAExperience: 0 to 2 yearsResponsibilities:- Create engaging content including reels, posts, job posters, carousels, stories, etc., tailored for various social media platforms such as Instagram, Facebook, YouTube, Twitter, , threads, WhatsApp, etc.- Develop and execute...

  • Digital Marketing Executive

    4 weeks ago

    Alwar, Rajasthan, India MyTokri Full time

    Job TitleDigital Marketing Executive - Facebook & Google Ads SpecialistAbout the RoleWe are seeking a skilled Digital Marketing Executive to join our team at MyTokri. The successful candidate will be responsible for developing and implementing strategic business development plans, identifying new business opportunities, managing client accounts, designing...

  • Social Media Marketing Specialist

    1 week ago

    Alwar, India Gipsy Woman Full time

    About Us:Gipsy is a vibrant western wear brand based in New Delhi with a history of 23 years. Gipsy caters to women who seek high-quality, comfortable, and stylish clothing. We believe in creating a welcoming and fun environment where creativity thrives, and every team member has the chance to grow. As a one-person social media department, you’ll have the...

  • Digital Content Strategist for Emerging Markets

    1 week ago

    Alwar, Rajasthan, India Filter Coffee Full time

    Overview">Salary">Expect an estimated salary of ₹10-15 lakhs per annum based on your experience and qualifications.">Job Description">As a Senior Social Media Associate, you will be responsible for translating business insights into compelling content for social media platforms. You will collaborate with the editorial team to craft and execute a...

  • Intern

    3 months ago

    Alwar, India TIPSG Full time

    TIPS-G Alwar is India’s leading platform for practical skill development and career empowerment. We offer job-oriented courses and professional training to help students excel in fields like Software Development, Cyber Security, AI, Digital Marketing, and more. We're looking for a versatile intern to join our dynamic team and contribute across various...

  • Digital Growth Strategist

    3 weeks ago

    Alwar, Rajasthan, India niira Full time

    About NiiraNiira is a pioneering e-commerce platform that bridges the gap between local designers and global audiences. By providing an infrastructure for creators to showcase their products, we empower them to tap into new markets.As a partner of Mauve.Digital, our collaboration extends beyond borders, allowing us to cater to diverse clientele.About This...

  • Sales Executive

    8 months ago

    Alwar, India Thakur Publication Pvt. Ltd. Full time

    Visiting College/Universities & make product presentationProspecting/ Research/ Market GenerationResponsible for overall sales and marketing(Field Job)Payment collection from colleges/ wholesaler/ ReatailerUpdating cash book & Stock bookRequired Candidate profileMinimum GraduationMale Candidate onlyHaving two-wheelerFreshers mostly preferredREADY TO RELOCATE

  • MetaMorph | Senior Brand Manager | Insurtech Platform

    7 days ago

    Alwar, India MetaMorph Full time

    Location:MumbaiExperience:9 - 13 yearsNotice Period:Immediate to 60 daysIndustry:B2C and startupsTeam handling -YesJoin one of India's largest and most innovative fintech companies. Since 2015, we have been empowering customers to make informed decisions in insurance and financial products like mutual funds and credit cards. Our extensive network of trained...

  • Partnership Lead

    4 weeks ago

    alwar, India SAKHI UNIQUE RURAL ENTERPRISE PRIVATE LIMITED (SURE) Full time

    Company DescriptionSakhi Unique Rural Enterprise Pvt. Ltd. (SURE) was established in 01 Jan 2009 and is located in Pune. SURE is a rural marketing, distribution, training, consulting, and service provider organization with over 2000 Village Level Women entrepreneurs called Sakhi. The organization focuses on creating economic opportunities and improving...

  • Strategic Financial Planner

    7 days ago

    Alwar, Rajasthan, India AssetBot Market Full time

    About AssetBot MarketAssetBot Market is a leading platform that empowers investment bankers to build and maintain strong relationships with clients. Our innovative solutions also aid investors and family offices in streamlining their deal flow management through an intuitive dashboard, located in Chennai, India.Job Description: Financial AnalystThis...

  • SEO Executive

    7 months ago

    Alwar, India Softomate Solutions Limited Full time

    Job Summary 1.) The SEO Executive is responsible for developing and implementing a successful SEO strategy to improve the company's visibility and organic traffic in search engine results pages (SERPs). 2. )The SEO Executive will work closely with other marketing teams, such as content marketing and social media, to ensure that all marketing efforts are...

  • SEO Agility Tools | MBA

    4 weeks ago

    alwar, India SEO Agility Tools Full time

    We are looking for a highly motivated and detail-oriented fresher to join our team. The role involves leveraging analytical models and data-driven strategies to optimize online marketing campaigns and drive business growth. As a part of our IT and Marketing team, you will collaborate with data scientists, digital marketers, and software developers to...

  • Sales Business Development Manager

    1 week ago

    Alwar, India Edumyze Full time

    Company DescriptionEdumyze is a leading branding, digital marketing and IT Company that helps businesses establish a strong online presence, reach their target audience, and achieve remarkable growth. The team collaborates closely with clients to develop comprehensive strategies that align with their goals and values, crafting compelling brand stories...