Performance Marketing Expert

4 months ago

mumbai, India NeoTrader Full time
Type: Full-Time, In-Office Role (No Remote Work)
NeoTrader is a dynamic and rapidly growing (industry/sector) company. We’re passionate about driving results and maximizing our digital presence. As a Performance Marketing Expert, you’ll play a pivotal role in our success by optimizing our marketing efforts and directly impacting revenue growth.
Responsibilities:
Lead Generation and Sales: Develop and execute performance marketing strategies to Drive Sales
Collaborate with cross-functional teams to align marketing efforts with business goals.
Monitor and analyze key performance metrics, adjusting campaigns as needed.
Direct Sales Focus: Implement strategies that convert website visitors into paying customers.
Optimize landing pages, CTAs, and user journeys to maximize conversion rates.
Leverage data-driven insights to enhance the customer experience and drive direct sales.
Remarketing: Create and manage remarketing campaigns across various channels (e.g., Google Ads, social media).
Tailor messaging to re-engage potential customers who have shown interest in our products/services.
Audience Targeting: Define and refine audience segments based on demographics, behavior, and intent.
Utilize tools like Google Analytics, Facebook Business Manager, and CRM systems to identify high-potential audiences.
Performance Analytics: Regularly analyze campaign performance, A/B test results, and ROI.
Provide actionable insights to optimize marketing spend and improve conversion rates.
Collaboration: Work closely with content creators, designers, and developers to align marketing assets with performance goals.
Collaborate with sales teams to ensure seamless lead handoff and follow-up.
Qualifications:
Bachelor’s degree in marketing, Business, or a related field.
Proven track record of success in performance marketing, preferably in (specific industry).
Proficiency in tools such as Google Ads, Facebook Ads, and marketing automation platforms.
Strong analytical skills and the ability to translate data into actionable recommendations.
Excellent communication skills to convey complex marketing concepts clearly.
Why Join Us:
Be part of a dynamic team that values innovation, collaboration, and results.
Opportunity to make a direct impact on revenue growth and business success.
Competitive compensation package and growth prospects.

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