Social Media Manager

3 weeks ago

najafgarh, India YELL Full time
Company Description
Yell is a well-established fashion label based in South Delhi, catering to the styles and tastes of discerning men and women in urban India and around the globe. Our apparel is designed and crafted in India, offering simplicity and sophistication for fashion enthusiasts. We specialize in creating sophisticated apparel from authentic and organic natural fibers like Linen and fine Egyptian cotton, in a variety of styles, colors, and comfortable fits. With our exclusive and competitively priced range, Yell has built a dedicated and loyal clientele over the years.
Role Description
This is a full-time on-site role for a Social Media Manager at Yell. The Social Media Manager will be responsible for day-to-day tasks related to social media marketing and communication for the brand. This includes content strategy, social media optimization (SMO), writing engaging and compelling content, managing social media channels, influencer marketing and analyzing campaign performance. The Social Media Manager will play a key role in enhancing the brand's online presence and engaging with our target audience.
Qualifications
Social Media Marketing and Communication skills
Experience in developing and implementing content strategies
Social Media Optimization (SMO) knowledge and expertise
Strong writing skills for social media platforms
Excellent verbal and written communication skills
Ability to analyze and interpret social media metrics
Experience in the fashion industry is a plus
Bachelor's degree in Marketing, Communications, or related field

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