Marketing: growth marketer
4 weeks ago
Company Overview Founded in 2012, Occams Advisory is a leading business solutions, professional services and financial advisory provider specializing in growth, financing, and taxation. Occams has achieved remarkable recognition for its rapid growth, securing 8 spots on Inc. magazine’s Fastest Growing 5000 Private Companies list, 4 consecutive rankings on the Financial Times Fastest Growing 500 Companies in the Americas. S. states and territories, Occams boasts a team of over 100 professionals based in major cities worldwide, including New York, Los Angeles, Toronto, Delhi and Mumbai. Its leadership includes alumni from Fortune 500 companies such as Barclays, UBS, and Merrill Lynch, and prestigious academic institutions like NYU, Duke University, and London Business School. We are looking for a scrappy, execution-driven Growth Marketer who has launched Saa S products from zero and scaled them into traction — especially in fintech. The right candidate thrives at combining strategic planning with tactical, ground-level execution across digital communities, partnerships, and unconventional distribution tactics. If you know how to build demand without relying on heavy paid spend or SEO, and you’ve cracked distribution in US Saa S/fintech markets, this role is for you. Community-Led Distribution Drive traction through Reddit, Twitter (X), Discord groups, startup forums, affiliate networks, and fintech communities . Launch engagement campaigns in micro-communities (e.g., Indie Hackers, Hacker News, fintech subreddits, Angel List forums, Saa S/affiliate networks). Set up and scale referral and affiliate programs to incentivize early adoption. Partnership Development & AEO (Alternative Ecosystem Outreach)Build distribution partnerships with accelerators, fintech incubators, affiliate marketers, and B2 B Saa S tool ecosystems. Identify and leverage co-marketing opportunities with complementary startups and service providers. Develop growth loops tied to distribution partners and community referrals. Present insights and adapt tactics quickly based on data. Required Qualifications & Experience Bachelor’s degree in Marketing, Business, Communications, Economics, or a related field. MBA or Master’s in Marketing/Business (preferred, but not mandatory). Experience ~5–8 years of growth marketing experience with a proven track record in launching and scaling Saa S/fintech products, particularly in the US market. Hands-on experience with distribution tactics via Reddit, Twitter, Discord, startup forums, affiliate forums, and community networks . Track record of building partnerships and referral programs that materially moved the needle. Data-driven mindset with strong analytical and storytelling skills. Experience in launching and scaling Saa S or fintech products, with a focus on the US market. Past experience in early-stage founder-led GTM or being part of a small core team. Network in fintech, Saa S, and US startup communities. Health Insurance for you and your dependents including parents ~ 3 % Fixed CTC Budget for Learning Opportunities ~ Market Leading Leave Policy ~ Paid Holidays per Calendar Year ~ Employee Recognition & Rewards ~ Title : Lead – Growth Marketer Work Schedule : Office Nature : Full time Shift : 3:00 PM – 12:00 AM IST
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