Senior Manager Digital Marketing

4 weeks ago


uttar pradesh, India Makoons Play School Full time
Salary - 8 LPA - 10 LPA
Position: Head of Digital Marketing
Location: Ghaziabad
About Makoons Group of Schools:
Makoons Group of Schools is a premier educational institution known for its commitment to excellence in early childhood education. With a network of schools spread across various regions, we aim to nurture young minds by providing innovative and quality education. Our focus on holistic development, integrated learning, and technology-driven pedagogy sets us apart as leaders in shaping the future of education.
Job Summary:
We are seeking a visionary Head of Digital Marketing to lead our digital transformation initiatives and drive the growth of our digital footprint. The ideal candidate will be a strategic thinker with a passion for education and innovation. This role involves leading our digital marketing team, crafting digital marketing strategies, and ensuring our online presence supports our growth and educational objectives.
Key Responsibilities:
Digital Strategy Development: Develop and implement a comprehensive digital marketing strategy that aligns with our educational goals and brand identity.
Leadership: Lead and mentor the digital marketing team to achieve exceptional performance and foster a culture of innovation and continuous improvement.
Brand Management: Enhance Makoons Group of Schools' brand visibility and reputation through various digital channels, ensuring consistent messaging and branding across all platforms.
Content Creation and Management: Oversee the creation of engaging and informative content that resonates with our target audience, including parents, students, and educators.
SEO and SEM: Implement effective SEO and SEM strategies to increase website visibility and drive targeted traffic.
Social Media Management: Lead social media strategies to engage with our community, promote our educational programs, and showcase our success stories.
Analytics and Reporting: Monitor, analyze, and report on the performance of digital marketing campaigns and adjust strategies as needed to optimize results.
Innovation: Stay abreast of the latest digital marketing trends and technologies, and implement innovative solutions to enhance our digital presence.
Qualifications:
Bachelor's or Master's degree in Marketing, Digital Media, or a related field.
Minimum of 8 years of experience in digital marketing, with at least 3 years in a leadership role.
Strong understanding of digital marketing concepts, strategies, and best practices.
Experience with SEO/SEM, data analytics, social media, and content management.
Experience with SEO/SEM Paid Marketing & running ads on Facebook and Google.
Excellent leadership, communication, and interpersonal skills.
Creative thinker with a passion for education and innovation.
Why Join Makoons Group of Schools?
Be part of a leading educational institution that is shaping the future of education.
Work in a dynamic and supportive environment that encourages professional growth and innovation.
Make a significant impact on our digital presence and contribute to our mission of nurturing young minds.
We look forward to welcoming a driven and innovative Head of Digital Marketing to our team

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