Senior Brand Manager

Found in: Whatjobs IN C2 - 3 weeks ago


bangalore, India YourDOST Full time
What we are looking for
We are looking for a skilled and solutions-oriented candidate to lead our marketing & branding efforts. He/ She will be responsible for crafting creative & compelling brand stories and strategies that deliver results.
Objectives/ KPIs:
B2B (Corporates) Lead Generation (Inbound, Events, Content Marketing, Growth Marketing)
Engagement (for existing clients - working alongside content and creative teams)
Brand Building (Thought leadership content, Partnerships, Online reputation management and User community creation/ engagement)
Responsibilities
Develop and implement effective growth strategies for the corporate business.
Creating and implementing the marketing plan in line with overall business objectives while striking a balance between longer-term strategic brand building activities, mid-term lead generation and nurturing, as well as quick wins to achieve targets
Work with different marketing & communication teams to generate new ideas and strategies.
Formulating lead generation strategy across all inbound and outbound channels, in alignment with business targets and budget.
Working with the marketing and creative teams to execute the strategy and deliver results.
Experiment and crack Linkedin for corporate lead generation
Requirements
5+ years of prior experience in a similar role with a solid track record of success.
Strong experience in B2B Lead Generation, Content Marketing, Linkedin Marketing
Must be highly goal driven and work well in fast paced environments.
Excellent communication & interpersonal skills.
Adept at building relationships and liaising with multiple stakeholders.
Highlights
Our numbers speak for what we have achieved (30 lakh+ people impacted, 20 lakh+ counseling sessions, 10,000+ Lives saved)
We run our business profitably and hence are in charge of our own journey and decision making
Our work has been recognised by the likes of PM Narendra Modi in Mann Ki Baat (in the last week's episode), last year we also helped give recommendation to him and PMO on Mental Health Policies for India
We have won several awards like Forbes 30under30, BW 40under40, Redherring, IHW wellbeing, Startup India etc.
60% of our employees start their career with us (first job/ internship)
90% interns convert it into jobs
70% of our workforce is women
We are also led by a women founder and have women leading design, program development and operations team - while we believe in equality, this helps have role models for other women to see that we believe in actions and examples more than words.
If this paints a picture of the workplace which fits as your next career step, please apply.
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