Senior Brand Solution Strategist
1 month ago
Major Roles & Responsibilities:
Basic copywriting for posts and handling Online Reputation Management (ORM) for the brand/s assigned.
Monthly/ Weekly report to the Management/ Client regarding the account’s activities.
To liaise with internal stakeholders of Schbang to ensure that projects are running smoothly on time.
Understanding the client’s requirements/ brief and accordingly getting the internal teams to provide creative solutions.
Presenting the creative solution to the client, getting necessary approvals, and working towards finalising the approach for further course of action.
Tracking competition brands to understand and define the brand way forward that will differentiate the brand from the competitors
Tracking industry as well as category trends to incorporate the same in marketing strategies/content
Keeping an eye out for moments and topics that may be relevant to the brand
Provide timely feedback to the internal teams and make sure appropriate revisions are made to the concept, design, etc.
Research Social Media platforms such as Facebook, Instagram, YouTube, LinkedIn and Twitter and media websites like Inshorts and other news platforms such as Google News; daily for platform updates and trends to inform the team about the same.
Understanding of the consumer and delivering relevant content which in turn drives success for the brand.
Maintaining Job Status Report (JSRs) in order to ensure the work for the brands is synced well within the team and the work is executed in a timely manner.
Skills Required:
Strong Communication & Time management skills
Strong attention to detail
Excellent client servicing skills
Basic presentation skills
Understanding copywriting
Intermediate Excel/ Google Suite
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