Social Media Executive

3 weeks ago


bangalore, India VAP Group Full time

About Us

One stop destination for all blockchain solutions. We are adept at assisting all blockchain efforts, including ICO, STO, NFT, DeFi and IEO and FinTech, flourish in an intensely competitive and extremely volatile market with our knowledge of and expertise in all industry fundamentals. We strive to make your visions for blockchain projects a reality and offer multi-chain services to help you better serve your clients and create enduring brand recognition and consumer loyalty. We have highly qualified experts in Blockchain marketing, recruiting, media management, press releases, conference production, and other services.

Role and Responsibilities:

  • Develop and execute a comprehensive social media strategy for our Blockchain and AI Expo.
  • Identify target audience, trends, and insights to create engaging content.
  • Stay updated with changes in social media platforms and tools, adapting the strategy as necessary.
  • Create, edit, publish, and share engaging content across various social media platforms for promoting our events.
  • Develop and manage social media advertising campaigns to promote events.
  • Monitor and optimize ad performance based on key metrics such as click-through rates and conversions.
  • Manage budget for paid social media campaigns.
  • Analyze social media data and user engagement metrics to evaluate the success of campaigns.
  • Collaborate with marketing, sales, and content teams to integrate social media into overall marketing strategies.

Requirements

  • Bachelor’s degree in Marketing, Communications, Business, or a related field.
  • Demonstrated experience in managing social media platforms for Conferences and exhibitions.
  • Strong understanding of social media platforms, trends, and best practices.
  • Excellent written and verbal communication skills.
  • Basic knowledge of social media advertising and content marketing principles.
  • Proficiency in social media management tools and analytics platforms.
  • Creative mindset with the ability to generate engaging and innovative content ideas.
  • Ability to work independently and collaboratively in a team environment.


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