Director of Ecommerce
4 weeks ago
Brand Marketing and eCommerce Director
Category + Must have experience in:
Retention Marketing, Brand marketing & E commerce + inventory based consumer goods (e.g backpack, apparel, etc)
Type:
Full-time
Role Overview:We are seeking a seasoned Brand Marketing and eCommerce Director with extensive experience in high-turnover and inventory based e-commerce brands. The ideal candidate will have a strong track record in scaling brands and driving performance improvements in consumer-focused industries. This role will manage all aspects of brand marketing and e-commerce operations, focusing on customer retention, user experience, and conversion optimization. We are looking for someone with a high level of autonomy and responsibility within an ecommerce brand.
Key Responsibilities:Marketing:Collaborate with cross-functional teams and agency partners to manage and execute the marketing calendar.Optimize promotion campaigns through data-driven analysis.Customer Journey:Develop and optimize email and SMS campaigns.Enhance loyalty and referral programs to drive customer retention.Implement retention strategies using customer data insights.E-commerce:Oversee all selling platforms (e.g., Shopify, Amazon, wholesale), ensuring seamless user experiences.Manage product listings, pricing, and inventory across platforms.Optimize platforms for conversion rate and sales growth.Execute SEO strategies and monitor key metrics for continuous improvement.
Key Performance Indicators (KPIs):Repeat Purchase RateLifetime Value (LTV)Conversion RateAverage Order Value (AOV)Sales GrowthOrganic Traffic GrowthSearch Engine RankingBounce Rate
Required Skills and Qualifications:Experience:Proven experience in a senior marketing role within a high-turnover e-commerce brand.Demonstrated ability to scale brands and drive performance improvements.Expertise:Strong background in retention marketing, e-commerce management, and SEO.Analytical skills to derive insights from data.Communication:Excellent verbal and written communication skills.
Preferred Tools and Technologies:Shopify, Klaviyo, Amazon, wholesale platformsIndustries: Fashion, Apparel, AccessoriesSignificant Direct-to-Consumer (DTC) experience
Achievements:Demonstrated success in achieving brand growth in high-turnover environments.Proven ability to maintain a consistent brand voice across marketing channels.
Salary Range:
$4000-$6000 per month
****Apply here:
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