Assistant Sales Manager

2 days ago

Tiruchirappalli, India Bisleri Full time

1. Sales Strategy & Execution

  • Develop and implement region-specific GT sales plans to drive volume and value growth.
  • Monitor sales targets and ensure timely achievement of business objectives across territories.
  • Analyze market trends and competitor activities to revise sales strategies as needed.

2. Distribution & Channel Management

  • Expand and strengthen the distributor network to ensure optimum market coverage.
  • Oversee distributor ROI, stock levels, order fulfilment, and timely claim settlements.
  • Build strong relationships with wholesalers, retailers, and channel partners.

3. Team Leadership & Performance Mangement:

  • Sales Executives (SEs) and Sales Officers (SOs).
  • Set clear KPIs, review team performance regularly, and provide coaching for continuous improvement.
  • Conduct market visits to ensure effective field execution and team engagement.

4. Sales Operations & Reporting

  • Track primary and secondary sales, generate region-wise sales reports and analyze performance trends.
  • Work closely with supply chain and logistics to ensure product availability across the region.
  • Maintain data accuracy in sales systems and ensure timely reporting to senior leadership

Preferred candidate profile

  • Education: Graduate in any discipline; MBA in Sales/Marketing preferred.
  • Experience: years of experience in General Trade Sales, preferably in the FMCG beverages or water category, with at least 3 years in a leadership role. (Preferred age: Below 35)
  • Languages: Tamil & English
  • Exposure: Strong understanding of the Tamil Nadu market, especially Trichy district.

Interested Candidates, kindly send your Resumes to

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