Performance Marketer

3 weeks ago

Kolkata, India Qtonix Software Pvt Ltd Full time

Designation:
Performance Marketer

Location:
Kolkata

Experience:
2 to 4+ years

Shift:
Day

Timing:
9.30 AM to 6.30 PM (5-Days working)

Job Type:
Full-time

Salary:
Negotiable

NOTE:

Also Interested candidates can Apply now/DM me/ share thier CVs at
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.

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Responsibilities:

· Develop and execute effective
Google Ads (AdWords)
campaigns to drive traffic, leads, and conversions for our clients.

· Conduct in-depth
keyword research and analysis
to identify high-performing search terms relevant to client goals.

· Create
compelling ad copy
aligned with the client's brand voice to attract and convert the target

audience.

· Implement and manage
ad extensions, audience targeting, bidding strategies
, and conversion tracking.

· Continuously
monitor and analyze
campaign performance, identifying areas for improvement and applying optimization strategies.

· Provide
regular performance reports and clear insights
to clients, highlighting key metrics and results.

· Maintain
ongoing client communication
to understand campaign goals, gather requirements, and align strategies accordingly.

· Collaborate with the
design and content teams
to ensure ad creatives are engaging, on-brand, and visually appealing.

· Proactively identify and recommend
opportunities for performance improvement and campaign scaling
.

· Stay current with
PPC trends, Google Ads updates
, and industry best practices.

· Work closely with other digital marketing team members to deliver
integrated, multi-channel marketing strategies
.

Requirements:

· Proven experience as a
Google Ads Specialist
, with a strong track record of managing and optimizing campaigns.

· Experience handling
multiple client accounts and budgets
across different industries.

· Proficient in
keyword research, A/B testing, bidding strategies
, and audience segmentation.

· Strong understanding of
conversion tracking, attribution models
, and campaign analytics.

· Hands-on experience with
Google Analytics, Tag Manager
, and other reporting tools.

· Excellent
analytical and problem-solving
skills with the ability to generate actionable insights from data.

· Strong
written and verbal communication
skills, including client reporting and campaign strategy discussions.

· Ability to manage time effectively and
meet deadlines in a fast-paced environment
.

·
Google Ads certifications
and familiarity with additional PPC platforms (like Bing Ads, Facebook Ads) are a plus.

Benefits
:

· Work from home Option ( In Emergency Case)

· Salary on Time

· Every Saturdays & Sundays Week off

· No over time

· paid leaves in a year

· National & International Holidays

· Official Tour

Company Details:

Qtonix Software is a CMMI Level 3 and ISO-certified leader in digital marketing, web development, and mobile app solutions. With 13+ years of excellence, we've served 1,500+ global clients, achieving a 96% satisfaction rate. Our portfolio includes 1,299+ digital marketing campaigns, 300+ websites, and 50+ mobile apps. Headquartered in Bhubaneswar, we operate a dedicated marketing office in Kolkata.

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