SEO Executive Female For Corporate Company in Gurgaon Sohna Road

2 weeks ago

sohna, India Capital Placement Services Full time

SEO Executive

Summary: We are seeking a skilled SEO Specialist to join our team and optimize our website's performance on search engines. The ideal candidate will be proficient in both on-page and off-page SEO techniques, possess strong analytical skills, and have experience in keyword research, competitor analysis, and Google AdWords campaigns.

Responsibilities:

  1. Conduct on-page optimization including meta tag analysis and writing, keyword placement, and content optimization to improve website ranking.
  2. Execute off-page optimization strategies such as link building, guest posting, and social bookmarking to enhance website authority and visibility.
  3. Perform comprehensive site analysis to identify areas for improvement and develop action plans accordingly.
  4. Conduct competitor analysis to understand market trends, identify opportunities, and stay ahead in the competitive landscape.
  5. Conduct thorough keyword research to identify high-value keywords and optimize content accordingly.
  6. Create and submit XML sitemaps to search engines for improved crawling and indexing.
  7. Manage Google AdWords campaigns, including keyword selection, bid management, and ad copywriting, to drive targeted traffic and conversions.
  8. Monitor website performance using tools like Google Analytics and Search Console, and provide regular reports on key metrics and insights.
  9. Stay updated with the latest SEO trends, algorithm changes, and industry best practices to continuously improve website performance.
  10. Collaborate with cross-functional teams including content creators, developers, and marketing to implement SEO strategies effectively.

Requirements:

  1. Bachelor's degree in Marketing, Communications, or related field.
  2. Proven experience as an SEO Specialist or similar role with a strong portfolio of successful SEO campaigns.
  3. In-depth knowledge of on-page and off-page SEO techniques, including keyword research, link building, and content optimization.
  4. Proficiency in SEO tools such as SEMrush, Moz, Ahrefs, Google Analytics, and Google Search Console.
  5. Strong analytical skills with the ability to interpret data, draw insights, and make data-driven decisions.
  6. Excellent communication and interpersonal skills with the ability to collaborate effectively with team members.
  7. Certifications in Google AdWords and Google Analytics are preferred.
  8. Understanding of HTML, CSS, and JavaScript is a plus.

This job description outlines the key responsibilities and qualifications required for the role of an SEO Specialist, encompassing both on-page and off-page optimization techniques, site and competitor analysis, keyword research, and Google AdWords management.

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