Brand Services Director

2 weeks ago


Hyderabad, India Sunny Side Up Full time

Who we are

Sunny Side Up is an award-winning full-service agency. We solve business problems for some of the world's biggest brands and the boldest young startups. Our work spans industries, from education to healthcare, B2B to D2C; geographies, from India to global markets; and disciplines, from consulting to creative, insights to storytelling, design to digital.

The role: Brand Services Management - Director

You'll be part of our Brand Services team, leading management and execution of projects across key brands. The role is equal parts strategy, client partnership, and delivery, owning outcomes from the first brief to the final handover. For this role, we are inviting applications from male candidates only, as a specific set of brands under this portfolio requires it.

What you'll do

  • Take charge of the entire solutioning cycle—brief, ideas, execution, and delivery.
  • Build strong relationships with both clients and internal teams (Strategy, Creative, Finance, Design, Digital).
  • Present ideas and sell them with conviction.
  • Manage every step of the project process: scoping, estimates, timelines, documentation, resourcing, presentations, budgets, invoicing, and collections.
  • Understand client challenges in the context of their business and market.
  • Spot roadblocks early and find ways around them.
  • Create case studies for key projects to showcase our work.

What's expected of you

  • Champion creativity as a way to solve business problems.
  • Dig deep into research and insights to power ideas.
  • Write clearly, present confidently, and communicate persuasively.
  • Balance detail with big-picture thinking.
  • Know the difference between good and great.
  • Have a strong grasp of copy and content.
  • Stay curious about industry shifts, new businesses, and evolving consumer behavior.
  • Be up to speed with technology and social media trends.
  • Offer strategic counsel that connects client goals to campaign outcomes.
  • Work with initiative, without waiting to be micromanaged.
  • Bring collaboration, calmness, and focus even under pressure.
  • Be someone who naturally builds and nurtures relationships.

What you'll need

  • 6-8 years of experience managing brands in an advertising, creative, or digital agency.
  • Hands-on exposure to advertising, social, digital marketing, and design-led brand projects.
  • Case studies of integrated, cross-platform campaigns.
  • Strong presentation skills and the ability to articulate both strategy and creative ideas.
  • Prior exposure to brand strategy and content planning, with some writing experience.


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