SEO Expert

4 weeks ago

Mumbai, India Alchemist Marketing & Talent Solutions Full time

About the Role

We are looking for a passionate and result-oriented 
SEO Expert
 with 
2–3 years of core experience
 in handling end-to-end SEO projects, preferably in the 
real estate sector
. The ideal candidate should have strong knowledge of 
latest SEO trends, search engine algorithms, and AI-powered SEO tools
. If you are someone who thrives on driving organic growth, optimizing digital presence, and keeping up with evolving SEO practices — this role is for you.

Key Responsibilities

  • Plan, execute, and manage 
    end-to-end SEO strategies
     (on-page & off-page) for real estate projects.
  • Conduct detailed 
    keyword research, competitor analysis, and content gap studies
     to build targeted SEO roadmaps.
  • Optimize website structure, landing pages, blogs, and microsites for 
    maximum search visibility and keyword ranking
    .
  • Stay updated with 
    Google's core algorithm updates
     and proactively adapt strategies.
  • Leverage 
    AI-driven SEO tools
     for content optimization, keyword mapping, and performance insights.
  • Manage 
    link-building strategies, digital PR, and authority-building tactics
     within the real estate niche.
  • Work closely with content, design, and development teams to ensure 
    SEO best practices
     are implemented across all assets.
  • Monitor, analyze, and report SEO performance using platforms like 
    SEMrush, Google Search Console, Analytics, and other AI/SEO tools
    .
  • Recommend innovative 
    SEO experiments
     to improve organic rankings and traffic growth.

Key Skills & Requirements

  • 2–3 years of 
    hands-on SEO project management experience
    .
  • Prior exposure to the 
    real estate category/clients
     is a strong advantage.
  • Deep understanding of 
    search engine core algorithms
     and ranking factors.
  • Strong grasp of 
    latest SEO trends
     including voice search, AI-driven SEO, topical authority, and semantic search.
  • Proficiency in 
    SEO tools
    : SEMrush, Ahrefs, Screaming Frog, SurferSEO, or similar.
  • Knowledge of 
    on-page & technical SEO
    : site audits, schema markup, Core Web Vitals, crawlability, etc.
  • Strong expertise in 
    off-page SEO
    : backlink strategies, outreach, and digital PR.
  • Familiarity with 
    AI tools for SEO
     (ChatGPT, SurferSEO AI, etc.).
  • Ability to interpret analytics, create data-driven strategies, and present insights.
  • Excellent communication, problem-solving, and project management skills.

Perks:

Apart from the compensation, you will be a part of a crazy culture and people to work with who don't

believe in working in a monotonous & boring environment and believe in having fun along with work,

an environment where hierarchies exist mostly on paper and you can reach out to anyone at any

point for any sort of help (though don't forget to treat the person with a chocolate later on ;) ), and

yes, we take office parties very seriously where you don't have an option to skip it for any reason

whatsoever :P

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