SEO Specialist

3 weeks ago

Gurugram, India Exambazaar Full time

Edzy is a gamified AI tutor transforming how CBSE/NCERT students learn. We blend interactive learning, AI-driven personalization, and a robust content ecosystem to make education engaging and effective. We are now looking for a results-driven Senior SEO Specialist who can significantly elevate our search rankings, Domain Authority (DA), and Page Authority (PA) in 6 months.

Key Outcomes Expected

We are looking for an SEO leader who thrives on measurable results. Your success will be defined by:

  • Consistent DA/PA Growth: Achieve visible improvement every few weeks, with a defined 6-month target.
  • Traffic Growth: Strong, sustained increase in high-intent organic traffic.
  • Proven Impact: Demonstrate success from previous companies with quantifiable results.
  • Programmatic SEO Execution: Implement large-scale, data-driven SEO initiatives using Keywords APIs and automation.
  • GEO/AEO Optimization: Drive local and answer-engine & LLM visibility through strategic implementation.
  • Content Strategy Leadership: Build and execute a content roadmap that supports SEO goals.

Responsibilities

  • Own and execute the SEO strategy end-to-end - from technical audits to link building and content optimization.
  • Develop programmatic SEO frameworks using APIs and automation to target thousands of relevant search queries.
  • Continuously monitor and improve DA/PA using proven backlink and authority-building techniques.
  • Leverage advanced tools (SEO Tool Adda, Ahrefs, Moz, SEMrush, etc.) for keyword research, competitor analysis, and performance tracking.
  • Collaborate with content, design, and development teams to align on-page SEO with content strategy.
  • Lead GEO targeting and Answer Engine Optimization (AEO) initiatives to dominate location-based and featured snippet searches.
  • Monitor search algorithm changes and adjust strategies proactively to maintain rankings.
  • Produce detailed SEO reports with actionable insights for stakeholders.

Requirements

  • 7+ years of hands-on SEO experience with proven achievements in DA/PA and traffic growth.
  • Strong expertise in SEO Tool Adda, Ahrefs, Moz, SEMrush, Google Search Console, and Google Analytics.
  • Demonstrated success in programmatic SEO and using Keywords APIs.
  • Advanced understanding of on-page, off-page, and technical SEO best practices.
  • Strong grasp of content strategy and how it aligns with organic search growth.
  • Practical experience implementing Geo-targeting and AEO strategies.
  • Analytical mindset with the ability to translate data into actionable recommendations.
  • Exceptional execution skills — outcome-focused, resourceful, and persistent.

Why Join Edzy?

  • Be part of a mission-driven company shaping the future of education in India.
  • Work in a high-ownership role with clear, measurable success metrics.
  • Competitive salary and performance-based incentives.
  • Fast-paced, innovation-focused environment.

Job Type: Full-time

Pay: ₹40,000.00 per month

Experience:

  • SEO: 7 years (Required)

Location:

  • Gurgaon, Haryana (Required)

Work Location: In person

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