Content Creator

2 days ago

Mumbai, India Open Secret Full time

Position Overview:

As a Content Creator or Influencer at OpenSecret, you will be responsible for creating engaging content that resonates with our audience. You will use your influence on various social platforms to grow our brand's online presence and connect with consumers. Your work will play a key role in building brand awareness, driving sales, and nurturing community engagement.

Responsibilities:

  • Content Creation: Develop creative and high-quality content for platforms like Instagram, YouTube, Twitter, and more. Content types may include short-form videos, blog posts, photos, and product reviews.
  • Brand Promotion: Promote OpenSecret products in a way that feels authentic and in line with our values of health, sustainability, and transparency.
  • Community Engagement: Interact with followers, answer questions, and create meaningful conversations that foster brand loyalty.
  • Collaboration: Work closely with our marketing and creative teams to align on campaigns, product launches, and content calendars.
  • Analytics: Track performance of content, gather insights, and optimize future campaigns based on data (engagement rates, reach, conversions, etc.).
  • Stay Current: Keep up to date with trends in the influencer and food space, ensuring OpenSecret stays relevant and fresh in its approach.

Qualifications:

  • Proven experience as a content creator or influencer, with a strong social media presence (Instagram, TikTok, YouTube, etc.).
  • Should have 25k-30k Followers on Instagram.
  • A deep understanding of digital marketing, social media platforms, and engagement tactics.
  • Excellent communication and writing skills, with the ability to tell a compelling story.
  • Passion for health, wellness, and nutritious food.
  • Creative mindset with an eye for photography, videography, and storytelling.
  • Ability to work independently and manage time efficiently.
  • Previous experience in collaborating with brands is a plus.

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