Search ad specialist

3 weeks ago


chennai, India Zigsaw Full time
JobDescription Responsibilities:
  • Developand implement effective search advertising strategies to drive leadgeneration and increase brandvisibility.
  • Manage Google Ads campaignsincluding keyword research ad copy creation bid management andperformance tracking.
  • Conduct A/B testing andoptimization to improve campaign performance andROI.
  • Analyze campaign data and provide insightsand recommendations foroptimization.
  • Collaborate with the creativeteam to develop compelling ad creatives and landingpages.
  • Stay informed about industry trends bestpractices and new technologies in searchadvertising.
Requirements :
  • Bachelors degree in MarketingAdvertising or related field.
  • 35 years ofexperience in search advertising with a focus on GoogleAds.
  • Proven track record of successfullymanaging large budget campaigns (at least 20 Lakh INR/month) anddriving lead generation.
  • Indepth knowledge ofGoogle Ads platform including keyword targeting ad formats andbidding strategies.
PreferredQualifications (Good tohave):
Experiencewith other digital advertising platforms such as Facebook Ads orMicrosoft Advertising.Certification inGoogle Ads or other relevant digital marketingcertifications.OurCulture:At MassCampaigns we foster acollaborative and supportive work culture where every team memberplays a vital role in driving the companys growth. We valuediversity creativity and a funloving attitude. We encourageindividuals who believe they possess the necessary traits to excelin this role to apply regardless of whether they meet all thespecifiedrequirements.

advertising,landingpage development,facebook ads,ad copy creation,marketing,digitalmarketing certifications,best practices,google ads platform,googleads,industry trends,digital,roi tracking,bidmanagement,certification in google ads,campaignanalysis,optimization,lead generation,a/b testing,digitaladvertising platforms,search advertising,budget management,campaignmanagement,keyword research,microsoftadvertising



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