▷ (21/05/2024) Research Analyst

4 weeks ago

Vadodara, India Parul University Full time
Position Title :Research Analyst

Parul University is seeking a curious and analytical Research Analyst to join our Digital Marketing team. You will play a crucial role in gathering, analyzing, and interpreting data to inform strategic decision-making.

Responsibilities:

- Conduct research on student demographics, education trends, and competitor activity in key target markets.- Identify and analyze relevant data sources, including market research reports, government data, and industry publications.- Utilize data analysis tools and techniques to extract insights from market research data and campaign performance metrics.- Develop and maintain comprehensive reports and presentations to effectively communicate research findings and recommendations to stakeholders.- Track key performance indicators (KPIs) for admission initiatives and measure campaign effectiveness.- Support the development of data-driven strategies for optimizing marketing campaigns and improving website user experience for students.- Stay up-to-date on the latest research methodologies and data analysis tools relevant to education marketing.- Collaborate with the Digital Marketing Executive, Web Manager, and other team members to ensure research findings are integrated into marketing and website optimization efforts.

Qualifications:

- Bachelor's degree in Marketing, Business Administration, or a related field (preferred).- Minimum 2-3 years of experience in research analysis, preferably in an educational or marketing context.- Strong analytical skills with proficiency in data analysis tools (e.g., Excel, Google Analytics, AI Models).- Excellent research skills with the ability to identify and access relevant data sources.- Strong communication and presentation skills to effectively communicate complex research findings to a non-technical audience.- Attention to detail and accuracy in data collection and analysis.- Ability to work independently and manage multiple tasks simultaneously.- Strong problem-solving skills and the ability to identify trends and patterns in data.- Familiarity with admission trends and challenges a plus.

Benefits:

- Competitive salary as per the industry standards.- Opportunity to work in a fast-paced and dynamic environment.- Play a key role in developing data-driven strategies for attracting students to Parul University.- Gain valuable experience in market research and data analysis within the education sector.

Application Deadline: 28th May 2024

Contact Information:

Email Address :

Parul University P.O. Limda, Ta. Waghodia – 391760 Vadodara, Gujarat, India

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