Performance Marketing Manager
2 months ago
Headline: Drive Exponential Growth: Performance Marketing Manager (Paid, Organic, Owned) Location: Bangalore Company: UniOne ( Experience: 6+ years as Performance Marketer Job Description: Are you a data-driven performance marketing maestro, ready to orchestrate a symphony of user acquisition, revenue growth, and brand awareness? If you thrive on optimizing every touchpoint to drive results, then this Performance Marketing Manager (6-8 Years of Experience) role is tailored for you. Lead the Charge: ●
Craft and execute a data-centric performance marketing strategy that fuels explosive growth across paid, organic, and owned channels. ●
With good understanding on product categories, brands, top-selling products plan and execute campaigns for webstore and marketplace partners ●
Good understanding on ROI, ROAS, ACOS and in budget planning to maximize portfolio/Brand/Category ROI ●
Manage and optimize multi-channel campaigns, including affiliate marketing, PPC, SEO, social media, and beyond, driving maximum ROI and efficient customer acquisition cost (CAC). ●
Champion A/B testing and conversion rate optimization (CRO) across all touchpoints, relentlessly refining the user journey for frictionless growth. ●
Own the success of key traffic KPIs, delivering optimized campaigns across paid, organic, and owned media channels. ●
Expert in driving short-lived campaigns – Liquidation, accelerating week-end performance etc. ●
Pioneer the identification and testing of new performance marketing channels to stay ahead of the curve and exceed growth targets. ●
Streamline the customer journey with marketing automation and lead generation strategies that convert like magic. Collaborate and Conquer: ●
Partner with management to share conversion improvement ideas, offer data-driven insights, and present impactful results. ●
Stay at the forefront of performance marketing trends and technologies, constantly evolving your game. ●
Foster a collaborative spirit, motivating and guiding teams to achieve ambitious goals. Ideal Candidate: ●
Holds a degree or certification in Digital Marketing, Business Administration, or a related field. ●
Boasts proven success in a similar role, with 6-8 years of experience crafting and executing multi-channel digital performance marketing strategies. ●
Excels in campaign and channel analysis and reporting, wielding Google Analytics like a Jedi master. ●
Possesses a keen analytical mind, extracting actionable insights from data, metrics, and consumer behavior trends. ●
Embraces a relentlessly goal-oriented mindset, fueled by passion and exceptional communication skills. ●
Maintains an open mind, fueled by curiosity and a knack for solving complex problems. Benefits:
●
Competitive salary and benefits package. ●
Opportunity to work in a dynamic and growing company. ●
Make a real impact on the success of a leading consumer appliance brand in the digital landscape. ●
Develop your skills and expertise in multi-channel digital marketing. ●
Work with a passionate and collaborative team. Ready to Orchestrate Growth? If you see yourself as the maestro conducting our growth symphony, we encourage you to apply
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