Content Director
3 weeks ago
Company Description
SAKU, started in 2024, is a vertically integrated Direct-to-consumer (D2C) house of brand (in fashion and other related segments) located in Gurugram. Our mission is to provide high-quality products and exceptional omni-channel retail customer experience at affordable prices.
We're a customer and people first company from Day 1.
For us, our culture, love for our customers and care for our employees is non-negotiable.
We strongly believe in unit economics and sustainable growth over burning investor money in the name of expansion.
Role Description
This is a full-time on-site role based in Gurugram.
You will be responsible for overseeing the creative direction and communication strategy of the company, across all the channels (Web, Social Media, Conventional Media, PR, Partners etc,)
You will work on brand development, art direction, graphic design, ads copy, design language, content plan, copywriting and creative strategy.
You will collaborate heavily with the marketing and design team to ensure the consistent upliftment of the brand across various channels.
Qualifications
- Minimum 2 years experience of creative direction and creative strategy in Fashion / Lifestyle / Beauty / D2C industry
- Experience in branding and art direction
- Experience in creative content that generates organic reach and engagement
- Proficiency in critically evaluating graphic design and other forms of communication
- Experience with ads copy, copywriting and marketing copies that evoke emption and action
- Strong leadership and communication skills
- Ability to translate business objectives into creative concepts
- Experience of working in omni-channel environment will be a plus
Other skills
- Structured thought-process, well organised, detail-oriented
- High Focus towards execution
- Creative problem solver
- Ability to work independently and as part of a team
- Curious about new trends
- First principles thinker
What we offer?
- Freedom to explore, fail fast and learn fast
- Creative freedom to express yourself
- A culture to challenge each other, to bring the best in all of us
- A trusting team environment
- Growth path to become the best in the business
- A team of empathetic problem solvers
- Continuous learning culture
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