Influencer Marketing Manager

3 weeks ago


bangalore, India Viral Squad LLP Full time
About Viral Squad:
Viral Squad is an influencer marketing agency with Data-driven influencer casting, recruitment, and campaign execution. We provide end-to-end brand solutions, including conceptualising, ideating, and curating the campaigns according to the brand's objective. We use data-driven tools to connect you to the most competent influencers and creators. After researching influencers' followers and reaching data based on demographic and psychographics, we onboard the ones that match the brand's niche. We work with brands like Dabur, Tata Motors, Decathlon, BFC and celebrities like Kajal Aggarwal, Ravichandran Ashwin, Cheteshwar Pujara, Orry etc.
About Job Role:
Are you passionate about social media and the power of influencer marketing? We're seeking an experienced Influencer Marketing Manager to join our team. In this role, you will be responsible for researching influencers, devising campaign strategies, onboarding influencers, and executing end-to-end campaigns based on client requirements. This is an exciting opportunity to make a significant impact in the influencer marketing space.
Who Are You?
A social media enthusiast with a deep understanding of influencer landscapes.
A quick learner and problem solver who thrives in a fast-paced startup environment.
Strong in research, communication, and interpersonal skills.
Results-oriented with a drive for success and initiative.
In-depth knowledge of influencer trends and a genuine interest in staying ahead of social media landscapes.
Roles & Responsibilities:
Research influencers and develop strategies for influencer campaigns.
Identify influencers that align with client requirements and target audience.
Create and maintain a comprehensive influencer database across various platforms.
Monitor campaign metrics and track engagement, reach, and views.
Stay updated on emerging trends and technologies in influencer marketing.
Collaborate with the Growth Marketing Team to develop influencer campaigns.
Min Requirements:-
2+ years of experience in the influencer marketing industry.
Strong skills in research and project management.
Extensive experience with established relationships across PAN India.
Proficient in building influencer databases and tracking key performance metrics.
Proficient in Google Suite, MS Word, and Excel.
Location:
Candidates must be based in Kerala or Bangalore, possessing a deep understanding of the local language and culture. (On site Mandatory in Bangalore / Kochi)

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