Creative Copywriter

4 days ago

Hyderabad, India Athena Advertising Full time
At Athena Advertising, we believe remarkable talent, enthusiasm, and creative thinking add up to great work. We’re looking for a creative thinker with excellent writing and research skills to help us elevate the work as our full-time, in-house copywriter. As a member of the creative team, our copywriter will write and edit copy for a variety of projects (including print, web, mobile, video, and social media), working closely with the accounts and design teams to brainstorm ideas, create concepts, and develop messaging. Thorough research and interviews will be required to understand each client's industry, products/services, branding, and marketing goals. The most successful copywriter will be a quick learner with a versatile writing style.
Objectives of this Role
Thrive in a fast-paced, collaborative environment with a high-volume workload often requiring short turnaround times
Continually raise the bar on creativity, writing fresh copy that connects with the desired audience and drives action
Comfortably vary voice, style, and other characteristics demanded by the industry, company, or target audience at hand
Maintain up-to-date knowledge of communication and client-related industry trends
Stay updated on appropriate style guidelines, trends and brand voice for consistency in messaging
Daily and Monthly Responsibilities
Interpret creative briefs to develop and produce creative concepts through execution on assigned brands
Research and understand the client's needs and target audiences, through online searches, reviews of existing research, interviews with subject matter experts, and in-person meetings
Write original copy and edit content for a range of corporate marketing and communications materials
Collaborate with a team of account managers and creative staff from concept development to delivery of the final product
Present copy concepts and final deliverables to the internal team, and to client representative as needed, and participate in client pitches on occasion
Revise copy based on internal and client feedback/direction

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