Performance Marketing Analyst

2 weeks ago


delhi, India Networkzone13 Ltd Full time
Job Title: Performance Marketing Analyst
Company: Networkzone13 Ltd
Location: Remote
Experience: 3-5 years
Immediate Joiners Preferred
Role Overview:
We at Networkzone13 Ltd, seeking a talented Performance Marketing Analyst of 3-5 years of experience to join our team. This position offers the flexibility of remote work and is ideal for immediate joiners.
Key Responsibilities:
Plan, execute, and optimize performance marketing campaigns across various digital channels to achieve specific business objectives.
Conduct competitor analysis and market trend studies to develop effective digital marketing strategies.
Set up tracking mechanisms for website and digital assets, and conduct analysis to measure campaign performance and customer behavior.
Evaluate customers'/users' online behavior and provide insights and recommendations for further enhancements to the user experience.
Analyze A/B and multivariate tests, communicate results, and provide recommendations.
Utilize knowledge of Google Ads metrics, Google Analytics, Google Tag Manager, Power BI, Microsoft Clarity, and other relevant tools.
Develop models and dashboards to present data-driven insights to stakeholders and guide marketing decision-making.
Collaborate with internal teams and maintain client relationships through regular meetings to provide actionable insights and reports.
Turn data observations into meaningful stories to drive organizational impact and present insights in easily digestible formats.
Support industry teams with insight and analysis, produce marketing insights reports, and provide monthly and quarterly industry-level analyses.
Utilize tools such as Google Analytics, Adobe Analytics, Salesforce CRM, and data visualization tools to analyze marketing performance and attribute marketing activity to appropriate channels.
Stay updated on industry trends and share knowledge with the team.
Qualifications:
Bachelor's degree in Marketing, Statistics, Economics, or related field.
3-5 years of experience in paid media and marketing analytics.
Proficiency in digital ads platforms such as Facebook Ads, Google Ads, and others.
Expertise in reporting on media spend, efficiency, and optimization.
Strong analytical skills and proficiency in data analysis tools.
Excellent communication and presentation skills.
Experience with statistical methods and data visualization tools.
Google Analytics Individual Qualification (GAIQ) certification is mandatory.
Additional Details:
Salary Range: Competitive salary based on experience.
Start Date: Immediate.
Remote Work: This position offers full remote work flexibility.
How to Apply:
If you're interested, please send your CV and cover letter to with the subject line "Performance Marketing Analyst Application."
Networkzone13 Ltd is an equal opportunity employer and encourages diversity in the workplace.

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